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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving growth for technical B2B products, with a strong focus on pipeline management, funnel conversion metrics, and operationalizing AI-assisted systems. Proven ability to develop targeted messaging for technical buyers and build demand in early-stage environments.
Highest-signal resume keywords
B2B Growth StrategyPipeline ManagementMarketing AutomationAccount-Based MarketingAI-Assisted Systems
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Funnel InstrumentationLead Leakage IdentificationStructured ExperimentationCampaign-Level CopywritingMQL/SQL MetricsCAC AnalysisDemand GenerationOutbound MarketingSelf-Serve/PLG ExperienceSales-Led Motion Experience
Soft Skills
Collaboration with FoundersCustomer EngagementAdaptability in Early-Stage Environments
Tools & Technologies
CRM SystemsMarketing Automation ToolsSequencersEnrichment/Scoring ToolsLinkedInGoogle AdsRetargeting SystemsClaude AI
Industry Keywords
Technical B2B ProductsInfrastructureSecurityDeveloper ToolsAI BuyersCIO MarketingCISO MarketingEnterprise SecurityGovernance
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Run growth for Mintive's technical B2B agent infrastructure product
- Own acquisition and growth programs and carry a pipeline or SQL number
- Map and instrument the funnel end to end, identify lead leakage, and run structured experiments
- Build and operate marketing automation, CRM, sequencing, enrichment/scoring, paid-channel, and retargeting systems
- Run account-based, multi-channel outbound across email, LinkedIn, and retargeting
- Operationalize an AI-assisted SDR-style system
- Develop positioning and messaging for platform, IT, security, and AI buyers across relevant channels
- Own pipeline, funnel conversion, MQL/SQL, CAC, and payback performance
- Use Claude and AI agents to scale marketing output while maintaining differentiated, business-focused work
- Build demand and structure in an early-stage environment
- Partner with founders and the scaling sales team and engage closely with customers
Requirements
What you’ll need- Experience running growth for a technical B2B product such as infrastructure, security, or developer tools
- Typically 4+ years running acquisition or growth programs
- Experience carrying a pipeline or SQL number
- Systems- and experiment-oriented approach to funnel instrumentation, leak identification, and structured experimentation
- Hands-on experience with marketing automation, CRM, sequencers, enrichment/scoring tools, LinkedIn, Google, and retargeting
- Experience running account-based, multi-channel outbound using email, LinkedIn, and retargeting
- Comfort operationalizing an AI-assisted, SDR-style system
- Ability to understand technical buyers and tailor messaging by channel and audience
- Fluency in pipeline, funnel conversion, MQL/SQL, CAC, and payback metrics
- Experience using Claude and agents to scale output
- Ability to build demand in early-stage environments and add structure without bureaucracy
- Ability to partner with founders and a scaling sales team and work closely with customers
- Familiarity with MCP, AI agents, or enterprise security and governance preferred
- Experience marketing to CIO, CISO, platform/IT, or AI buyers preferred
- Experience building or running an in-house outbound/ABM machine preferred
- Experience spanning self-serve/PLG and sales-led motions preferred
- Campaign-level copywriting ability preferred
- Experience as a founding or early demand hire preferred
- Willingness to work in a hybrid environment in San Mateo or San Francisco offices 3x a week
- Must address United States immigration sponsorship requirements in the application
Benefits
Comp & perks- Competitive salary
- Meaningful early-stage equity