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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing with a focus on technical and infrastructure products, emphasizing strong writing, storytelling, and strategic positioning skills. Proven ability to manage product launches, create compelling messaging, and engage with customers and internal teams effectively.
Highest-signal resume keywords
Product Marketing ExperienceStrong Writing SkillsStrategic ThinkingAgent-Native ProficiencySEO/AEO Fluency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product Launch ManagementTechnical MessagingPositioning StrategyTrade-Off JudgmentCustomer Engagement
Soft Skills
Organizational SkillsStorytelling AbilityBias to Ship
Tools & Technologies
SEOAEOEditorial CalendarsAgency Management
Industry Keywords
CIO MarketingCISO MarketingEnterprise SecurityAI AgentsMCP
About the role
Key responsibilities & impact- Own how Mintive shows up in the market and define its category narrative
- Set messaging and positioning as the source of truth for what Mintive says, to whom, and why it matters
- Drive product launches end to end, from narrative and release through follow-through
- Stay close to customers and carry releases from beta to broad availability
- Own activation around shipped products
- Turn customers such as Coursera, Stability AI, and Modern Treasury into case studies and proof
- Establish Mintive’s point of view on agent governance through thought leadership, SEO/AEO, and agencies
- Build the sales content system and equip account executives with prospect and customer collateral
- Work closely with engineers and customers to create differentiated, jargon-free messaging
Requirements
What you’ll need- 5+ years in product marketing, ideally with technical or infrastructure products
- Strong writing and storytelling skills; ability to turn deep technical capability into a clear narrative
- Ability to absorb deep technical detail from engineers and customers and turn it into differentiated, jargon-free messaging
- Strategic thinking, positioning, prioritization, and sharp trade-off judgment
- Agent-native proficiency using Claude and agents to scale output
- Strong organizational skills managing engineers, internal teams, customers, and agencies
- Bias to ship and ability to run launches quickly
- Track record of positioning a product or category, running a launch, and delivering results
- Familiarity with MCP, AI agents, or enterprise security is a plus
- Experience marketing to CIO, CISO, and platform/IT buyers is a plus
- Fluency with SEO, AEO, editorial calendars, and agency/freelancer management is a plus
- Experience as an early marketing hire or building a function from scratch is a plus
Benefits
Comp & perks- Meaningful early-stage equity
- Competitive salary
- In-person collaboration in the San Francisco Bay Area
