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Director, Digital Strategy, Social & Creator Program
Mission North. Shape and scale digital, social, and PR programs with senior leadership .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in shaping and scaling digital, social, and PR programs while driving business development and managing creator/influencer relationships. Proven ability to lead data-driven strategies and mentor teams in high-growth technology environments.
Highest-signal resume keywords
Digital And Social Strategy LeadershipBusiness Development And Client AcquisitionCreator And Influencer Relationship ManagementData-Driven Insights And AnalyticsFTC Compliance Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Marketing StrategyContent MarketingCampaign MeasurementKPI DefinitionAttribution ModelsPaid Social ManagementCreator MonetizationBrand Advocacy ProgramsAI Tools For Content WorkflowEnterprise Technology Expertise
Soft Skills
Strong Communication SkillsLeadership And MentorshipEntrepreneurial MindsetOperational Rigor
Tools & Technologies
SprinklrSprout SocialBrandwatch
Industry Keywords
PR Agency ExperienceFintechCloud/InfrastructureHealth TechnologyMedia/Marketing Technology
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Shape and scale digital, social, and PR programs with senior leadership
- Drive business development by identifying client opportunities and pitching new business
- Design integrated cross-channel digital, social, and content marketing strategies for high-growth technology brands
- Serve as senior counselor and trusted advisor to clients
- Build scalable campaign models that maximize content reach and measurable outcomes
- Oversee paid and performance efforts, including paid social
- Lead measurement, insights, analytics, and data-driven recommendations
- Oversee end-to-end creator and influencer program strategy, including talent selection, contract negotiation, and FTC compliance
- Monitor industry trends and platform shifts and translate them into actionable frameworks
- Lead digital and content strategy in prospect presentations
- Mentor, coach, resource, and inspire digital team members
Requirements
What you’ll need- 10–12 years of experience leading digital and social strategy at an innovative agency and/or fast-growth technology brand
- PR agency experience preferred
- Successful track record of driving business development and winning new prospects
- Expertise across enterprise technology, fintech, cloud/infrastructure, health, and/or media/marketing technology
- Experience running paid, owned, and earned digital campaigns
- Experience managing creator/influencer relationships and negotiating talent contracts
- Knowledge of FTC guidelines and creator monetization
- Track record of building brand advocacy programs or managing owned creator communities
- Ability to define KPIs, establish attribution models, and translate social/creator metrics into business impact
- Experience leveraging AI tools for content workflow or familiarity with enterprise social listening/analytics suites such as Sprinklr, Sprout Social, or Brandwatch
- Strong communication and presentation skills
- Deep PR acumen bridging earned, owned, and social
- Entrepreneurial mindset and operational rigor
- Leadership, coaching, and mentorship ability
- Bachelor’s degree required
Benefits
Comp & perks- Profit sharing
- 401(k) matching program
- Professional development stipend
- Comprehensive healthcare benefits
- Short-term and long-term disability coverage
- Basic life insurance
- Wellbeing benefits
- Paid time off
- Paid parental leave
- Several paid holidays
- Opportunities for advancement and rewards
- Lifelong learning and personal growth support