Mission North

Director

• Shape and scale digital, social, and PR programs with senior leadership
• Drive business development by identifying client opportunities and pitching new business
• Design integrated cross-channel digital, social, and content marketing strategies for high-growth technology brands
• Serve as senior counselor and trusted advisor to clients
• Build scalable campaign models that maximize content reach and measurable outcomes
• Oversee paid and performance efforts, including paid social
• Lead measurement, insights, analytics, and data-driven recommendations
• Oversee end-to-end creator and influencer program strategy, including talent selection, contract negotiation, and FTC compliance
• Monitor industry trends and platform shifts and translate them into actionable frameworks
• Lead digital and content strategy in prospect presentations
• Mentor, coach, resource, and inspire digital team members

Director, Digital Strategy, Social & Creator Program