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Gaming & Consumer Marketing Lead
MMD Monitors & Displays. Own the European gaming and consumer marketing strategy and annual plan across AOC, AGON, Philips Monitors and Evnia .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing European gaming and consumer marketing strategies, with a strong focus on brand positioning, performance KPIs, and team leadership. Proven ability to analyze market trends and consumer behavior to drive product visibility and sell-through across diverse channels.
Highest-signal resume keywords
Gaming Marketing ExperienceConsumer Marketing ExpertiseTeam LeadershipBudget ManagementFluent English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand MarketingProduct MarketingMarket AnalysisPerformance ReportingKPI ManagementSales StrategyConsumer InsightsProduct Launch ManagementDigital MarketingContent Strategy
Soft Skills
Commercial AwarenessTeam DevelopmentStakeholder CommunicationStrategic ThinkingEvent Management
Industry Keywords
Gaming AudienceConsumer ElectronicsFast-Moving TechnologyEuropean MarketsB2C MarketingRetail PartnershipsE-Tail PartnershipsConsumer BehaviorTradeshowsMarket Opportunities
About the role
Key responsibilities & impact- Own the European gaming and consumer marketing strategy and annual plan across AOC, AGON, Philips Monitors and Evnia
- Develop and challenge country plans against local sales goals, business priorities and market opportunities
- Track competitors, gaming trends, consumer behaviour and market developments
- Shape product positioning with Product Marketing
- Drive brand consistency and quality across consumer-facing activity
- Own the quality, relevance and visibility of consumer-facing website content
- Direct social-channel content with Communications & Advertising
- Lead gaming and consumer product launches across European markets
- Own gaming and consumer partnerships and evaluate their impact and activation
- Lead presence at relevant consumer events and tradeshows
- Improve product visibility, conversion and sell-through across retail and e-tail partners
- Lead, prioritise and develop the Consumer Marketing team
- Own performance KPIs and the marketing budget
- Set B2C strategic direction with Communications & Advertising
- Report performance and review results with the Director and European markets
Requirements
What you’ll need- Strong professional experience in gaming marketing
- Genuine understanding of the gaming audience, ecosystem and category
- Substantial consumer marketing experience, ideally within consumer electronics, gaming or another fast-moving technology category
- Track record of owning brand and product marketing across multiple European markets
- Experience leading and developing a small team
- Strong commercial awareness and understanding of how marketing activity translates into sell-through
- Confidence owning budgets, KPIs and performance reporting for senior stakeholders
- Fluent English
- Willingness to travel within Europe for events and market visits
Benefits
Comp & perks- Diverse and inclusive culture
- Collaboration with international teams across Europe
- Opportunity to work with established and fast-growing gaming and consumer brands
- Meaningful ownership of strategy, launches, partnerships and commercial performance
- Team leadership and development responsibility
- Ownership of marketing budget and performance KPIs