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Gaming & Consumer Marketing Lead
MMD Monitors & Displays. Own the European gaming and consumer marketing strategy and annual plan across AOC, AGON, Philips Monitors and Evnia .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing European gaming and consumer marketing strategies, with a strong focus on brand positioning, performance KPIs, and team leadership. Proficient in managing budgets and driving product visibility across various channels and markets.
Highest-signal resume keywords
Gaming Marketing ExperienceConsumer Marketing ExpertiseTeam LeadershipBudget ManagementFluent English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand MarketingProduct MarketingMarket AnalysisPerformance ReportingKPI ManagementSales StrategyConsumer InsightsProduct Launch ManagementDigital MarketingContent Strategy
Soft Skills
Commercial AwarenessTeam DevelopmentStakeholder CommunicationStrategic ThinkingEvent Management
Industry Keywords
Gaming AudienceConsumer ElectronicsFast-Moving TechnologyEuropean MarketsRetail PartnershipsE-Tail PartnershipsConsumer BehaviorBrand ConsistencyMarket OpportunitiesTradeshows
About the role
Key responsibilities & impact- Own the European gaming and consumer marketing strategy and annual plan across AOC, AGON, Philips Monitors and Evnia
- Develop and challenge country plans against local sales goals, business priorities and market opportunities
- Track competitors, gaming trends, consumer behaviour and market developments
- Shape product positioning with Product Marketing
- Drive brand consistency and quality across consumer-facing activity
- Own consumer-facing website content quality, relevance and visibility
- Direct social-channel content with Communications & Advertising
- Lead gaming and consumer product launches across European markets
- Own gaming and consumer partnerships and evaluate their impact and activation
- Lead presence at relevant consumer events and tradeshows
- Improve product visibility, conversion and sell-through across retail and e-tail partners
- Lead, prioritise and develop the Consumer Marketing team
- Own performance KPIs and marketing budget allocation
- Set B2C strategic direction with Communications & Advertising
- Report performance and review results with the Director and European markets
Requirements
What you’ll need- Strong professional experience in gaming marketing, with a genuine understanding of the gaming audience, ecosystem and category
- Substantial consumer marketing experience, ideally within consumer electronics, gaming or another fast-moving technology category
- Track record of owning brand and product marketing across multiple European markets
- Experience leading and developing a small team
- Strong commercial awareness and understanding of how marketing activity translates into sell-through
- Confidence owning budgets, KPIs and performance reporting for senior stakeholders
- Fluent English; another European language is an advantage
- Willingness to travel within Europe for events and market visits
Benefits
Comp & perks- Opportunity to lead established and fast-growing gaming and consumer brands
- Meaningful budget ownership
- Diverse and inclusive culture
- Collaboration with international teams across Europe
- Travel within Europe for events and market visits