Associate Shopper Marketing Manager

Mondelēz International

. Collaborate with cross-functional global and regional teams to implement brand strategy and drive sustainable growth .

Posted 10/22/2026full-timeRemote • CanadaMid-Level💰 CA$64,600 - CA$80,750 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing strategies, managing shopper marketing initiatives, and leveraging consumer insights to drive brand growth. Proficient in project management, budget management, and collaboration with cross-functional teams to achieve marketing objectives.

Highest-signal resume keywords

Shopper Marketing ExperienceIntegrated Marketing CommunicationsBudget ManagementProject ManagementAnalytical Skills

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing StrategyProduct InnovationPricing StrategiesConsumer InsightsNielsen Data AnalysisOmni Activation DesignCampaign DevelopmentRevenue PlanningCategory ManagementSales Planning

Soft Skills

Leadership SkillsMulti-TaskingOrganizational SkillsCommunication SkillsCollaboration

Tools & Technologies

Nielsen Data Platform

Industry Keywords

CPGCanadian Retail LandscapeBrand StrategyJoint Business PlanningShopper Marketing Trends

About the role

Key responsibilities & impact

Collaborate with cross-functional global and regional teams to implement brand strategy and drive sustainable growth
Execute brand strategy for designated brands
Develop product and packaging initiatives
Implement pricing strategies
Plan and execute integrated marketing communication and media plans
Provide recommendations for integrated commercial plans
Support development and execution of marketing plans to meet revenue, profit, and sharing objectives
Monitor marketing performance
Develop integrated marketing communications and 360-degree campaigns based on consumer insights, brand strategy, and positioning
Work with Key Account Managers and lead shopper marketing initiatives across specific CBT groups
Contribute to joint business planning and build relationships with Customers’ marketing teams
Own and lead the shopper marketing portfolio for Loblaws and Sobeys banners across two CBTs
Manage a multi-million-dollar budget in coordination with Finance, Brand, and Key Account Managers
Develop and execute annual plans using insights, strategy, and ROI analysis
Manage end-to-end customer-specific omni activation design tactics, flyers, and tribute ads with the Design Team
Obtain Legal, Translation, Regulatory, and other necessary approvals
Collaborate with Brand Marketing teams to align brand messaging and shopper activations
Brief agency partners and vendors and lead execution of creative assets, promotions, and activations
Use the Nielsen data platform to evaluate program success and identify improvement areas
Manage multiple projects and deadlines independently within a team environment
Leverage available data sources to inform program development
Monitor shopper marketing trends, technologies, and retail landscapes
Propose innovative ideas and collaborate with sales, customers, brand teams, cross-functional teams, and external agencies

Requirements

What you’ll need

Bachelor’s Degree in Business with a specialty in Marketing/Commerce, or related field
Minimum 3 years of experience in marketing (shopper marketing in CPG preferred)
Experience in adjacent disciplines including sales, sales planning, insights, product innovation, and category management will be considered
Exceptional multi tasking skills and ability to manage several external partners and internal key stakeholders across multiple programs
A growth mindset with a passion to learn and grow within the shopper marketing space
Demonstrate extreme ownership and strong leadership skills
Excellent project management, organizational and prioritization skills
Excellent written and verbal communication skills
Analytical skills and experience with Nielsen is preferred (training & development are offered)
Experience developing marketing programs, rooted in insights & to drive conversion
Knowledge of the Canadian retail landscape
Bilingual an asset (Eng/Fre)
Regular business hours Monday-Friday, Eastern Standard Time

Benefits

Comp & perks

Highly competitive bonus program with a target of X% with the possibility for overachievement based on performance and company results
Health insurance
Wellness and family support programs
Life and disability insurance
Retirement savings plans
Paid leave programs
Education related programs
Enhanced vacation and holiday entitlements
Flexible work environment
Accommodations available on request for candidates with disabilities
No relocation support available