Global Product Owner, Trade Promo, TPM, TPO

Mondelēz International

. Lead development of the trade marketing component of category annual plans and the contract process .

Posted 10/30/2026full-timeUnited StatesSeniorLead💰 $140,300 - $192,940 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in trade promotion management and optimization, with a strong focus on incrementality, ROI, and analytics. Proven ability to lead cross-functional teams and drive strategic decisions that enhance category growth and profitability.

Highest-signal resume keywords

Trade Promotion Management (TPM)Trade Promotion Optimization (TPO)Incrementality AnalysisAI-Assisted AnalyticsCategory Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Promo ROI AnalysisElasticity AnalysisCannibalization AssessmentHalo Effect EvaluationBusiness PlanningRevenue Growth MaximizationConsumer Insights AnalysisMarket Dynamics UnderstandingPost-Event Evaluation StandardsDigital Solutions Implementation

Soft Skills

LeadershipInfluencing StakeholdersAnalytical ThinkingStrategic Decision-MakingCollaboration

Tools & Technologies

TPM ToolsTPO ToolsPromo Analytics SoftwareRGM ToolsDigital Services Platforms

Industry Keywords

Consumer Packaged Goods (CPG)Trade MarketingMarket PlanningPromotional EventsInvestment Guardrails

About the role

Key responsibilities & impact

Lead development of the trade marketing component of category annual plans and the contract process
Understand market dynamics and consumer insights by channel to support trade marketing strategic decisions
Lead business planning meetings where sales quotas are built to accomplish annual plans
Influence investment in category building blocks and ensure execution excellence at point of sale
Monitor competitors’ commercial activity to identify business opportunities and threats
Provide channel point-of-sale information and leadership across multi-category teams
Set global trade promotion direction, including category/channel role, depth, frequency, mechanics, investment guardrails and review thresholds
Own standards for incrementality, ROI, opportunity sizing and post-event evaluation
Align promotion with price and pack choices and coordinate with demand and supply plans
Run quarterly promo reviews with Regional and Market RGM leaders and escalate patterns requiring changes in standards
Set the global TPO ambition, value case, measurement approach, readiness criteria and deployment prioritization
Set rules for using TPO recommendations and monitor override outcomes
Codify best practices through mechanics playbooks, TPO ways of working, coaching and a practitioner community
Own TPO and TPM roadmaps, backlogs, releases and deployment plans with Mondelez Digital Services
Accept tool releases against business requirements
Set adoption targets, track TPO forecast quality and agree deployment readiness with the flying team
Define and own the TPO AI use case and value hypothesis
Improve trade-investment productivity so markets run fewer, better and more profitable promotional events

Requirements

What you’ll need

8-10 years of relevant experience (Band SG13)
Track record of setting a promo investment guardrail adopted across multiple markets
Track record of diagnosing a driver of weak promo ROI and correcting it with Sales and Finance
Track record of building a TPM, TPO or post-event evaluation standard that scaled beyond its original market
Track record of co-owning a tool roadmap with a technology team
Deep command of incrementality, promo ROI, elasticity, cannibalization and halo effects
Strong digital and product-management capability
Fluency in AI-assisted analytics
Ability to challenge senior Sales, Finance and regional leaders and steer complex change across regions
Category planning and delivering growth through category leadership
Future-focused mindset and understanding of industry trends, digital solutions and consumer innovation
Experience developing and delivering plans, measuring and monitoring results, and making recommendations to achieve growth targets
Knowledge of business planning and maximizing revenue growth
Analytical skills and business acumen
Functional skills in trade promotion management and optimization in CPG, including promo guardrails, incrementality, ROI, post-event evaluation, and the relationship between promotion, price, pack and terms
Technical knowledge of TPM and TPO tools, promo and elasticity analytics, and product ownership of RGM tools with MDS

Benefits

Comp & perks

Highly competitive bonus program with possibility for overachievement based on performance and company results
Health insurance
Wellness and family support programs
Life and disability insurance
Retirement savings plans
Paid leave programs
Education related programs
Paid holidays and vacation time
Many benefits are subsidized or fully paid for by the company
No relocation support available