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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing paid media campaigns across Meta, Google, and Amazon, with a strong focus on performance metrics analysis and actionable insights. Proven ability to mentor junior team members while effectively communicating with senior stakeholders.
Highest-signal resume keywords
Paid Media Campaign ManagementMeta AdvertisingGoogle AdvertisingPerformance Metrics AnalysisA/B Testing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationExcel SkillsGoogle Sheets SkillsROAS AnalysisCPA AnalysisCVR AnalysisAOV AnalysisCAC Analysis
Soft Skills
Clear CommunicationOwnershipSolutions-Focused Decision-Making
Tools & Technologies
Amazon AdvertisingShopifyGA4Power BI
Industry Keywords
DTCEcommerceConsumer TechDTC-Specialist Agency
About the role
Key responsibilities & impact- Own execution across Meta, Google Search, PMax, Demand Gen and Amazon, including campaign builds, launches and day-to-day management
- Plan and deliver campaign activity for new product launches and sale events
- Work with the Senior Growth Marketing Manager on strategy and channel approach
- Manage, mentor and train the Junior Growth Executive
- Own reporting across paid media channels and provide actionable updates to senior stakeholders
- Identify and implement optimisation opportunities across campaigns, audiences, bidding and creative
- Support budget allocation and pacing across channels to hit ROAS targets
- Plan and run A/B tests across ad creative, copy and landing pages with Creative and Web/Ecom teams
- Analyse performance metrics and turn insights into action
- Take full ownership of Meta, Google and Amazon within the first quarter without a performance dip
- Establish a reliable reporting cadence and develop the Junior Growth Executive toward independent day-to-day activity
Requirements
What you’ll need- 2–4 years’ hands-on experience running paid media campaigns across Meta and Google (Search, PMax and Demand Gen)
- Amazon Advertising experience preferred but not essential
- Proven experience building and optimising campaigns end to end
- Strong Excel/Google Sheets skills
- Experience analysing ROAS, CPA, CVR, AOV and CAC and turning them into clear recommendations
- Clear communication skills across junior coaching and senior stakeholder updates
- Ability to take ownership at pace
- Ability to manage performance across multiple markets and currencies
- Solutions-focused decision-making without constant direction
- Amazon Advertising, Shopify, GA4, Power BI or similar reporting tools are nice to have
- Prior experience formally managing or mentoring someone junior is a plus
- Background in a DTC, ecommerce/consumer tech brand, or DTC-specialist agency is a plus
- Familiarity with A/B testing for creative or landing pages is a plus
Benefits
Comp & perks- Significant opportunity for growth, ownership, and career progression
- Competitive salary reflective of experience and impact
- 30% Friends & Family discount on all Mous products
- 25 days’ holiday + 8 bank holidays
- 1 month paid leave after 5 years’ service
- Cycle to Work Scheme
- Electric Car Scheme
- Employee Assistance Programme (EAP): access to confidential wellbeing support, advice, and resources whenever you need it
- Charlie HR perks and discounts
- Regular socials, events, and on-site activities, including an on-site gym
- Hybrid working model
