Associate Product Marketing Specialist

MRI Software

. Support development and maintenance of product messaging, value propositions, and customer-facing content .

Posted 9/29/2026full-timeRemote • Ohio • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Product Marketing, including the creation of customer-facing content and sales enablement materials. Proficient in managing product launches and demand generation campaigns within a B2B technology or SaaS environment.

Highest-signal resume keywords

Product Marketing ExperienceContent CreationSales EnablementDemand Generation CampaignsStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MessagingSales PresentationsDatasheetsEmail CampaignsMarket ResearchCompetitive IntelligenceProject ManagementB2B MarketingContent MarketingDigital Marketing

Soft Skills

Organizational SkillsAttention to DetailCollaborationTime Management

Tools & Technologies

CRMMarketing AutomationAnalytics Tools

Industry Keywords

B2B TechnologySaaSProduct LaunchesGo-To-Market ActivitiesCustomer-Facing Content

About the role

Key responsibilities & impact

Support development and maintenance of product messaging, value propositions, and customer-facing content
Communicate product benefits and differentiators across marketing and sales materials
Create and update sales presentations, battlecards, datasheets, FAQs, and other sales enablement materials
Support training initiatives for sales and customer-facing teams
Assist with product launches, releases, and enhancements
Coordinate launch activities across Product, Marketing, and Sales teams
Develop launch communications and supporting materials
Support demand generation campaigns promoting MRI solutions
Create content for blogs, webinars, email campaigns, case studies, and other marketing programs
Track campaign performance and identify improvement opportunities
Research market trends, customer challenges, and competitive offerings
Maintain competitive intelligence resources and market insights
Support customer events, webinars, user conferences, and other marketing initiatives
Collaborate with internal stakeholders to complete product marketing projects
Build knowledge of MRI's products, customers, and markets and support revenue growth

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, Communications, or a related field
1+ year of experience in Product Marketing, Product Marketing internships, Marketing, Content Marketing, Demand Generation, or Digital Marketing within a B2B technology or SaaS company
Exposure to product launches, sales enablement, customer-facing content creation, or go-to-market activities
Strong written and verbal communication skills
Excellent organizational skills and attention to detail
Ability to manage multiple projects and deadlines in a fast-paced environment
Interest in enterprise software, technology products, and SaaS business models
Experience creating presentations, datasheets, case studies, email campaigns, or other B2B marketing content
Familiarity with CRM, marketing automation, or analytics tools is a plus

Benefits

Comp & perks

Inclusive employer committed to diversity, equity, and inclusion
Employee resource groups
Tailored resources to support each person's full potential
People-first, connected workplace culture
Some travel may be required