Growth Marketing Specialist

Muck Rack

. Build and release landing pages, templates, and new site sections in the CMS from Figma files and campaign briefs .

Posted 10/15/2026full-timeRemote • United States, CanadaJuniorMid-Level💰 $65,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in web production and digital marketing, with a strong focus on building and optimizing landing pages using modern CMS platforms. Proficient in Google Analytics 4 and Google Tag Manager, with a solid understanding of A/B testing methodologies and campaign attribution.

Highest-signal resume keywords

Google Analytics 4Google Tag ManagerA/B TestingHTML and CSSCMS Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Web ProductionDigital MarketingGrowth MarketingCampaign AttributionEvent TrackingFunnel AnalysisJavaScriptData AnalysisUTM GovernanceConversion Tracking

Soft Skills

CollaborationCommunicationProactive Problem Solving

Tools & Technologies

ContentfulWordPressHubSpotWebflowMarketoSalesforceVWOOptimizelyConvert

Industry Keywords

B2B SaaS MarketingMarketing OperationsCampaign Management

Tech Stack

Tools & technologies

JavaScriptWordPress

About the role

Key responsibilities & impact

Build and release landing pages, templates, and new site sections in the CMS from Figma files and campaign briefs
Coordinate with design, content, product marketing, and engineering to create sprint plans based on a quarterly roadmap
QA every launch across browsers and devices
Protect site health through redirects, canonical tags, metadata, page speed, and accessibility basics
Own Google Analytics 4 and Google Tag Manager, remediate issues, and maintain event taxonomy, dataLayer, and conversion tracking
Establish trustworthy campaign attribution through UTM governance and channel definitions
Run the A/B testing program end to end, including hypotheses, variants, instrumentation, and next steps
Turn analytics into digestible insights for marketing stakeholders
Travel up to 10% for team collaboration, customer engagements, and company events
Attend the annual company offsite, typically held in Mexico

Requirements

What you’ll need

2–4 years in web production, digital marketing, growth marketing, or marketing operations
Hands-on experience building pages in a modern CMS or visual site builder like Contentful, WordPress, HubSpot, Webflow or similar
Hands-on experience in Google Tag Manager and Google Analytics 4; built tags, triggers, and events independently
Comfortable with HTML and CSS, and able to read and adapt simple JavaScript
Understanding of funnels and why pages convert or do not convert
Proactively incorporate AI tools into day-to-day work to improve productivity and accelerate delivery
Experience with A/B testing or personalization tools (Webflow Optimize, VWO, Optimizely, Convert) preferred
Experience with B2B SaaS marketing sites preferred
Familiarity with HubSpot, Marketo, or Salesforce forms and lead routing preferred

Benefits

Comp & perks

Fully distributed team with a permanent remote setup
Home office stipend
Phone and internet reimbursement
Coworking membership
Virtual and in-person team bonding (lunches, events, competitions)
Competitive geo-neutral pay in the U.S.
Annual reviews to ensure equity and market alignment
Standardized bonus or commission structure
401(k) with employer contributions
Equity opportunities
Comprehensive medical, dental, vision, disability, and life insurance for employees and dependents
100% premium coverage for individuals on high-deductible plans
24/7 Virtual Care and Employee Assistance Program
Employer-funded HSA contributions and other pre-tax benefits
Quarterly wellness stipend and free Headspace subscription
4+ weeks of PTO, plus paid sick and mental health days
13 paid holidays with the option to swap for personal days
Up to 16 weeks of fully paid parental leave
Transparent pathways for internal mobility and promotion
Bi-annual performance reviews, team workshops, and leadership training
Unlimited access to Coursera and O’Reilly
2 additional PTO days annually for learning and development
Commitment to equity and valuing diverse perspectives
Agile, founder-led company focused on collaboration and innovation