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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media content creation and strategy, with a strong ability to analyze performance data and manage content calendars across platforms like Instagram, TikTok, and YouTube. Capable of developing engaging content that resonates with the Mumsnet audience while effectively managing multiple tasks in a fast-paced environment.
Highest-signal resume keywords
Social Media Content CreationPerformance Data AnalysisContent Calendar ManagementEngagement with Mumsnet AudienceShort-Form Video Production
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content StrategySocial Media ManagementVideo EditingContent CreationData Analysis
Soft Skills
ProactiveOrganisedAdaptableOwnershipOpen to Feedback
Tools & Technologies
CapCutCanvaInstagramTikTokYouTube
Industry Keywords
Social Media MarketingContent FormatsChannel PerformanceCommunity EngagementCommercial Editorial Content
About the role
Key responsibilities & impact- Own the content calendar and publish posts across Instagram, TikTok and YouTube
- Run weekly and monthly planning meetings
- Analyse channel performance and provide recommendations
- Develop ideas for social content, formats, creative styles and topics
- Manage content creators from talent identification and briefing through feedback and final sign-off
- Create short-form videos and carousels using a phone and tools such as CapCut and Canva
- Select Mumsnet threads suitable for social content using internal tools, past performance and the seasonal calendar
- Activate social campaigns driving quality traffic to commercial editorial content
- Monitor platform updates, trends, brands and creators
Requirements
What you’ll need- You want to build a career in social media content and strategy
- Passionate about social as a marketing channel and making content
- Proactive and able to make recommendations and follow them through
- Takes ownership of work from first idea to final results
- Active on Instagram and TikTok with an understanding of shareable content
- Comfortable using performance data to support recommendations
- Organised and able to manage multiple tasks in a fast-paced environment
- Open to feedback and able to adapt quickly
- Able to turn Mumsnet community conversations into engaging social content
- Some experience in social media or content is a bonus, including a first job, internship, freelance work or growing personal channels
- Experience growing a social account is nice to have
- Familiarity with scheduling content on TikTok, Meta and YouTube is nice to have
- Comfortable appearing on camera is nice to have
- Understanding of the Mumsnet audience is nice to have
Benefits
Comp & perks- Hybrid working - 2 days in the London office (Wednesday & Thursday)
- 10 Weeks Work from Anywhere (over the Easter, summer and Christmas holidays)
- ChatGPT Pro Account for AI learning
- Buy More Holiday Scheme
- Cycle2Work Scheme
- Employee Assistance Programme
- Mumsnet Workplace Pension Scheme
- Electric Vehicle Scheme
- Leisure & Retail Perks via Perkbox
- BUPA Private Medical or Dental Cover
- Enhanced Parental Leave
- Monthly Team Social Events
- Annual Team Bonus Opportunities