Senior Social Media Manager

MUSEUM OF ICE CREAM

. Translate overarching social strategy into platform-specific content plans, programming, and execution .

Posted 11/5/2026full-timeUnited StatesSenior💰 $125,000 - $155,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and executing social-first content strategies that resonate with culturally relevant audiences. Proficient in managing editorial calendars, developing original content, and analyzing social KPIs to optimize engagement.

Highest-signal resume keywords

Social Media Campaign DevelopmentContent Strategy CreationCross-Functional CollaborationTrend Analysis and Audience EngagementCreative Concept Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationSocial Media ManagementScript WritingGraphic ProductionVideo ProductionContent OptimizationKPI TrackingCultural Trend IdentificationCommunity ManagementEditorial Calendar Management

Soft Skills

Strong Writing SkillsCreative VoiceCollaboration SkillsAdaptabilityCultural Awareness

Industry Keywords

Culturally Relevant BrandIntegrated Marketing CampaignsUser-Generated ContentBrand VoiceSocial ListeningAudience Sentiment

About the role

Key responsibilities & impact

Translate overarching social strategy into platform-specific content plans, programming, and execution
Own the editorial and social content calendars, balancing evergreen storytelling, campaigns, and real-time cultural moments
Identify emerging trends, cultural conversations, and timely audience engagement opportunities
Develop original content franchises, recurring series, and creative concepts
Coordinate content across creator partnerships, UGC, brand collaborations, and integrated marketing campaigns
Create platform-specific strategies and optimize content across channels
Concept and develop social-first creative ideas that strengthen Museum of Ice Cream’s brand voice and point of view
Create scripts, creative briefs, shot lists, captions, and hooks
Produce static graphics, carousels, memes, short- and long-form videos, and recurring series
Partner with designers, editors, creators, Growth, Lifecycle, Social, Partnerships, and museum teams
Independently capture content and appear on camera when needed
Track social KPIs, analyze trends, and optimize content, formats, creative approaches, hooks, and CTAs
Monitor social listening and audience sentiment
Manage day-to-day community management and maintain brand voice, tone, and engagement

Requirements

What you’ll need

6-8 years of experience creating social-first campaigns and content for a culturally relevant brand, media company, or creative agency
A portfolio that shows strategic concepting and execution across platforms
Proven ability to originate and lead creative ideas from insight to execution
Deep understanding of internet culture, humor, and platform-specific behaviors
Strong writing chops and a confident creative voice that feels human, not corporate
Excellent cross-functional partnership skills and experience collaborating across brand, creative, growth, PR, partnerships, and operations teams
Candidates must be located in New York City or Los Angeles

Benefits

Comp & perks

Competitive pay
Annual bonus
Stock options
401k, with match
PTO and sick time
Medical, dental, vision
Perks including Classpass, commuter discounts, employee assistance program, and, of course, unlimited ice cream
Employee development opportunities
16 free museum tickets per year for friends and family, with free entry for self
50% off retail products
Ability to advance within the organization