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MVR Digital

Senior Meta Ads Strategist, Media Buyer

MVR Digital

. Own Meta strategy and daily execution across client accounts, including building, structuring, budget pacing, testing, and scaling .

Posted 10/22/2026full-timeRemote • Illinois • United States, CanadaSenior💰 $5 - $7 per monthWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive expertise in managing Meta advertising budgets, optimizing campaign performance, and executing cross-channel strategies. Proficient in client communication and maintaining organized account structures while adapting to dynamic market conditions.

Highest-signal resume keywords
Meta Budget ManagementDeep Meta ExpertiseClient CommunicationGoogle Ads KnowledgeE-commerce Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Paid Social ExperienceCampaign OptimizationBudget PacingCreative TestingCAPI ConfigurationEvent Quality TrackingAttribution AnalysisPerformance Metrics ManagementSignal Quality ManagementIncrementality Testing
Soft Skills
Client Service InstinctsCalm Under PressureProfessional CommunicationAdaptabilityOrganizational Skills
Tools & Technologies
GA4Looker StudioShopifyMeta Ads ManagerGoogle Ads
Industry Keywords
DTCE-commerceLuxury AOVCross-Channel StrategyHigh-Growth Brand

About the role

Key responsibilities & impact
  • Own Meta strategy and daily execution across client accounts, including building, structuring, budget pacing, testing, and scaling
  • Manage $100K+ per month in Meta spend per account against MER, ROAS, and CPA targets
  • Adapt campaigns to performance changes, client requests, and platform shifts, and explain changes to clients
  • Maintain organized accounts with clean naming, current change logs, documented tests, and visible pacing
  • Configure and QA tracking, including pixel, CAPI, event quality, catalog, and feed health
  • Run structured creative testing, brief creative, critique deliverables, and connect creative performance to platform decisions
  • Support Google, TikTok, and other channels affecting client accounts
  • Advise on cross-channel budget allocation
  • Lead the Meta portion of client calls and provide clear performance recommendations
  • Respond to clients promptly and professionally, including during negative performance situations

Requirements

What you’ll need
  • 4+ years of hands-on paid social experience at an agency or high-growth brand
  • Personally owned Meta budgets of $300K+ per month on at least one account, with documented efficiency gains
  • Deep Meta expertise, including Advantage+, CBO, signal quality, CAPI, and incrementality
  • Experience with DTC or e-commerce ownership
  • Premium or luxury AOV experience is a strong differentiator
  • Track record of managing several high-spend accounts simultaneously
  • Strong client service instincts and ability to remain calm under pressure
  • Working knowledge of Google Ads
  • Fluency in GA4, Looker Studio, Shopify, and attribution
  • Fluent, confident English and strong client communication
  • Comfortable in a fast-moving remote environment where priorities change
  • Based in the US or Canada with overlap with EST time zones for client calls

Benefits

Comp & perks
  • Paid time off
  • Paid company holidays
  • Flexible Fridays
  • Remote-first collaboration
  • Quarterly bonus opportunities