Senior Paid Media Strategist – Meta, Google

MVR Digital

. Own Meta and Google strategy and day-to-day execution across a portfolio of DTC accounts .

Posted 9/21/2026full-timeRemote • Illinois • United StatesSenior💰 $4,000 - $5,500 per monthWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and executing paid media strategies across Meta and Google platforms, with a strong focus on budget management, campaign performance, and client communication. Proven ability to mentor junior team members and coordinate cross-functional teams to achieve marketing objectives.

Highest-signal resume keywords

Meta Campaign ManagementGoogle Campaign ManagementBudget Management Over $100KClient-Facing ExperienceProject Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Paid Media StrategyAdvantage+CBOSearch CampaignsShopping CampaignsPMax StructureGA4Looker StudioAttribution FluencyIncrementality

Soft Skills

Client CommunicationProactive UpdatesMentoringProblem-SolvingFast Response Times

Tools & Technologies

ClickUpAsanaTrello

Industry Keywords

DTCE-commerceLuxury AOVPerformance MarketingCross-Channel Budget Allocation

About the role

Key responsibilities & impact

Own Meta and Google strategy and day-to-day execution across a portfolio of DTC accounts
Build, structure, pace budgets, test, and scale campaigns
Manage $100K+ per month in spend per account against ROAS, CPA, and MER targets
Run Meta campaigns using Advantage+, CBO, and structured creative testing
Run Google campaigns across Search, Shopping, PMax, and YouTube
Establish a clear position on branded spend and incrementality
Connect creative performance to in-platform media decisions
Support TikTok and other channels and guide cross-channel budget allocation
Own campaign launches, seasonal pushes, and testing roadmaps from kickoff to delivery
Coordinate across creative, email, and analytics teams to meet launch dates
Maintain ClickUp tasks and timelines and flag risks with proposed options
Lead the paid media portion of client calls and provide clear recommendations
Send accurate, clear, and timely weekly updates
Respond quickly, set expectations, and close client communication loops
Identify client needs and performance issues proactively
Mentor junior buyers and serve as the QA gate for Meta and Google work before launch

Requirements

What you’ll need

4+ years hands-on paid media experience in an agency or high-growth brand environment
Deep Meta expertise: Advantage+, CBO, signal quality, CAPI, and incrementality
Deep Google expertise: Search, Shopping, PMax structure, and Merchant Center/feed troubleshooting
Personally owned $100K+ monthly budgets with documented efficiency gains
DTC or e-commerce ownership
Premium or luxury AOV experience is a strong differentiator
2+ years of client-facing experience, including running own client calls and weekly communication
Project management experience on marketing work, including launches, timelines, and cross-team handoffs
Experience using ClickUp, Asana, or Trello
Record of high-touch client service, fast response times, proactive updates, and strong client references
GA4, Looker Studio, and attribution fluency
Fluent, confident English and strong client communication
Comfortable in a fast-moving remote environment with multiple accounts

Benefits

Comp & perks

Paid time off
Paid company holidays
Flexible Fridays
Remote first collaboration
Quarterly performance bonus potential