PR and Influencer Manager

NAOS

. Manage influencer relations, the affiliate influencer space, content creation, and day-to-day operations .

Posted 9/16/2026full-timeMontréal • CanadaMid-LevelSenior💰 CA$75,000 - CA$80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing influencer relations and developing go-to-market strategies across social platforms, with a strong focus on content creation and campaign optimization. Proficient in analyzing performance metrics and collaborating with marketing teams to enhance brand visibility and engagement.

Highest-signal resume keywords

Influencer Relations ManagementContent CreationCampaign OptimizationFluency in French and EnglishSocial Media Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Influencer OutreachPublic Relations StrategyPerformance Metrics AnalysisContent IdeationBudget ManagementPress Release WritingMedia RelationsSocial Media PlanningNegotiation SkillsTrend Analysis

Soft Skills

Organizational SkillsMultitaskingProactive AttitudeResourcefulnessCollaboration

Tools & Technologies

TikTokInstagram

Industry Keywords

Digital MarketingInfluencer MarketingBrand StrategyMedia PitchesCreator Portfolio

About the role

Key responsibilities & impact

Manage influencer relations, the affiliate influencer space, content creation, and day-to-day operations
Manage and mentor the Social Media Specialist
Develop the influencer go-to-market strategy for brands across major social platforms
Develop and manage influencer outreach campaigns
Build, organize, and grow the influencer and creator portfolio
Design, present, negotiate, and secure usage rights for influencer partnership content
Measure and communicate influencer campaign effectiveness and optimize future strategies
Identify new creator opportunities and lead creative ideation
Oversee multimedia content production for influencer and PR campaigns
Develop and implement the annual public relations strategy
Identify opportunities to introduce the Bioderma brand to new audiences
Write press releases, media pitches, and other PR materials
Manage media inquiries and interview requests; build relationships with media contacts
Manage and mentor the Social Media Specialist, ensuring alignment on brand tone, messaging, and priorities
Oversee the organic social media strategy
Support social media planning, content ideation, and storytelling
Collaborate with the Marketing team to create content for social media, newsletters, and the brand website
Analyze performance metrics and provide optimization recommendations
Manage campaign and talent budgets and logistics
Collaborate with the Marketing team to develop integrated campaigns
Prepare, distribute, and present weekly, monthly, and quarterly updates and performance reports
Provide industry insights, trends, and case studies to internal teams and senior leadership

Requirements

What you’ll need

Degree in Marketing, Communications, Digital Marketing, or a related field
Initial experience in a similar role
Fluency in French and English, both written and spoken
Strong knowledge of TikTok and Instagram trends and tools
Excellent organizational and multitasking skills
Strong writing skills
Proactive, resourceful, and collaborative
Initial management experience, including intern supervision

Benefits

Comp & perks

25 vacation days
Unlimited sick days
RRSP
Group insurance
Comprehensive onboarding with product training
A flat organizational structure with ample room for personal initiative
A strong team spirit