Senior Regional Marketing Manager

Neo4j

. Own and drive field marketing strategy for the Northeast/Canada and Mid-Atlantic/Southeast regions .

Posted 9/22/2026full-timeRemote • United StatesSenior💰 $150,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in field marketing strategy, targeted account marketing, and regional campaign execution, with a strong focus on data-driven decision-making and stakeholder communication. Proficient in managing budgets and aligning marketing efforts with sales and corporate goals.

Highest-signal resume keywords

Field Marketing StrategyTargeted Account MarketingMarketing AnalyticsB2B SaaS ExperienceProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand Generation MarketingPipeline MetricsCampaign ROI AnalysisBudget ManagementData Analysis

Soft Skills

Creative ThinkingProblem-SolvingStakeholder ManagementCross-Functional LeadershipCommunication

Tools & Technologies

SalesforceMarketoSplashAsanaCRM Platforms

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in Business

Industry Keywords

B2BEnterprise TechnologyData TechnologyAIDatabase Technology

About the role

Key responsibilities & impact

Own and drive field marketing strategy for the Northeast/Canada and Mid-Atlantic/Southeast regions
Translate company and pipeline goals into regional plans with objectives, target segments, accounts, and KPIs
Allocate regional budget and time for optimal return and align plans with corporate marketing, product marketing, sales, and revenue goals
Plan and run integrated regional campaigns, including field events, targeted account marketing, executive roundtables, conferences, and digital/local activations
Partner with sales leadership on targeted account marketing for strategic accounts
Define, track, and report regional KPIs including MQLs, stage 3 pipeline, meetings, opportunities, and campaign ROI
Analyze campaign and event results and apply lessons to future programs
Provide data-driven recommendations for regional planning, budgets, and programs
Build regional presence and reputation through field marketing events and local thought leadership
Shape regional positioning and messaging based on competitive and industry trends
Represent regional opportunities, risks, and market shifts to marketing and sales leadership
Integrate strategic partners and systems integrators into regional events and campaigns
Build joint regional programs with priority partners and SIs and track partner contribution
Own, forecast, and report on field marketing budgets for both regions
Act as marketing business partner to regional sales teams and optimize activities across channels
Connect regional sales and BDR/SDR teams with corporate, product, and regional marketing leadership
Communicate with stakeholders, manage production timelines, and maintain execution alignment

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, or a related field
10+ years of field, regional, or demand generation marketing experience
Experience ideally in B2B SaaS or enterprise technology
Experience in the data, AI, or database/graph technology space is a plus
Proven track record building and executing regional marketing strategy from the ground up
Strong grasp of targeted account marketing, pipeline metrics, and marketing/sales alignment
Experience with marketing analytics and reporting tools
Experience working with partner or channel teams and integrating partners/SIs into field programs is a plus
Willingness to take ownership of stretch projects
Creative thinking and willingness to try new campaign ideas
Self-starter and can-do problem-solver
Excellent project management, budgeting, and analytical skills
Strong communication, stakeholder management, and cross-functional leadership abilities
Proficiency with marketing technology and analytics tools, including Salesforce, Marketo, Splash, Asana, or similar CRM/MAP/event/project management platforms
Willingness to travel regularly across both assigned regions

Benefits

Comp & perks

Stock option grant for US employees
Annual bonus eligibility for certain roles
Medical benefits
Dental benefits
Vision benefits
401(k)
Paid time off
Certain leaves of absence
Inclusive, diverse, and equitable workplace
Opportunities to shape the future of data and analytics