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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media channel development and management, with strong video editing skills and a solid understanding of e-commerce and Shopify. Capable of producing engaging content and delivering measurable results in a remote work environment.
Highest-signal resume keywords
Social Media Channel DevelopmentVideo Editing with CapCut, Premiere Pro, or DaVinci ResolveE-Commerce and Shopify ProficiencyNative-Level German CommunicationKPI Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingContent ProductionSocial Media OptimizationCustomer Testimonial RecordingContent DistributionScript PreparationTechnical Accuracy AssuranceKPI Reporting
Soft Skills
Independent Working StyleStrong Execution SkillsProactive Customer Engagement
Tools & Technologies
CapCutPremiere ProDaVinci ResolveTikTokInstagramLinkedInYouTube
Industry Keywords
E-CommerceShopifySocial Media MarketingContent StrategyLead Generation
About the role
Key responsibilities & impact- Publish at least one post per channel every day on TikTok, Instagram, LinkedIn, and YouTube
- Optimize existing channels, including profiles, bios, highlights, playlists, and older content
- Produce video content end to end: concept development, recording, editing, subtitling, and publishing
- Identify merchant testimonials with support from the Sales and Fulfillment teams, approach customers by phone, record them via video call, edit the footage, publish it on YouTube, and distribute it as Shorts across all channels
- Turn reviews, results, and projects into reusable formats such as carousels, quote cards, and Shorts
- Build and manage an AI twin of CEO Sven-Oliver Stietzel and use it to produce CEO content
- Prepare the CEO for personal appearances through scripting, setup, and interview questions
- Ensure the technical accuracy of statements about Shopify, migrations, and AI visibility, consulting internal experts as needed
- Deliver weekly KPI reports to management
Requirements
What you’ll need- Demonstrable experience building social media channels from the ground up and growing their reach; include links with your application
- Confident video editing skills with CapCut, Premiere Pro, or DaVinci Resolve, including recording, subtitling, and platform-specific exporting
- Confident on the phone and comfortable proactively approaching customers for testimonials
- Understanding of e-commerce and Shopify, or willingness to become proficient within two weeks
- Native-level German, both written and spoken
- Independent, structured working style and consistent daily output in a remote environment without close supervision
- Strong execution skills; initial results within days rather than weeks
- Three self-built social media channels showing follower counts at launch and today, or a lead-generation asset showing lead numbers before and after
- A self-edited video of no more than 60 seconds on Shopify migration for a merchant with €1 million in annual revenue, technically accurate and optimized for social media
Benefits
Comp & perks- Initially, full-time freelance collaboration, 100% remote within the DACH time zone
- Fixed monthly fee plus a monthly performance bonus based on transparent KPIs: posting rate, testimonials, reach, and inquiries
- Full ownership of four channels without an executive approval process
- Direct access to our Shopify and AI experts for your content
- Authentic material instead of stock photos: real merchants, real results, and real reviews
- We provide software licenses and tools
- An AI-first team with 26 years of e-commerce experience that values execution over meetings
- Future opportunity: following a successful collaboration, we can discuss permanent employment, including international arrangements
