Sales Representative, SMB

Newsela

. Represent Newsela in the small-medium business market as part of a regional sales team .

Posted 11/5/2026full-timeRemote • United StatesJuniorMid-Level💰 $70,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in K-12 EdTech sales with a proven ability to manage the entire sales lifecycle, build strategic relationships, and achieve revenue targets. Proficient in designing lead generation campaigns and tailoring solutions to meet district needs while navigating complex stakeholder environments.

Highest-signal resume keywords

K-12 EdTech Sales ExperienceFull-Cycle Sales ManagementStrategic Territory ManagementRelationship Building with Decision MakersLead Generation Campaign Design

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ForecastingPipeline ManagementNegotiation SkillsConsultative SellingQuota AchievementBook of Business DevelopmentCustomer Needs EvaluationSales Strategy TailoringFast-Paced Sales ExecutionK-12 Pedagogy Understanding

Soft Skills

Highly OrganizedAdaptability to ChangeExecutive PresenceStrong CommunicationCustomer Relationship Management

Tools & Technologies

AI Tools for EfficiencySales Management SoftwareCRM SystemsVirtual Meeting Platforms

Industry Keywords

K-12 EducationEdTechDistrict SalesTerritory Business PlansConsultative SalesStakeholder EngagementReading Content Solutions

About the role

Key responsibilities & impact

Represent Newsela in the small-medium business market as part of a regional sales team
Build relationships with key decision makers at the school district level
Sell Newsela’s suite of products to bring engaging reading content to districts
Manage pipeline and forecast sales
Design lead generation campaigns
Manage sales through the entire lifecycle, from prospecting through closing
Own the assigned territory and develop territory business plans
Evaluate funding landscapes and tailor sales strategies to district initiatives
Achieve individual revenue targets and collaborate with cross-functional teams to support Newsela’s national sales growth
Meet virtually with school and district leaders
Present solutions, negotiate terms, and secure agreements
Drive expansion and adoption of Newsela products in K-12 classrooms
Represent the company in the market and make recommendations affecting strategy and results
Evaluate customer needs, structure tailored solutions, negotiate within established guidelines, and influence revenue and business outcomes

Requirements

What you’ll need

2+ years of full-cycle (prospecting through closing) K-12 EdTech sales experience required
Track record of hitting or exceeding large sales quotas
Demonstrated experience as a strategic territory manager
Executive presence to lead consultative district conversations, navigate multiple stakeholders, and engineer customer solutions
Experience with high-volume district sales
Proven experience building a book of business from scratch
Ability to drive sales quickly to a close and thrive in a fast-paced environment
Highly organized and adaptable to change
Fast learner who maintains high service standards and meets established sales goals
Willingness to connect face-to-face with customers and prospects
Approximately 10% travel, depending on business and customer needs
Open to flexible hours to meet customer and business needs; majority of accounts are in Eastern and Central time zones
Experience using AI tools to drive efficiency and productivity
Legally authorized to work in the US
Successful completion of a background check
Prior experience as an ELA or Social Studies teacher/instructional coach, or strong grasp of K-12 pedagogy, preferred

Benefits

Comp & perks

Comprehensive medical benefits with employer contribution to premiums and HSA accounts
Gym reimbursement
Pet insurance
Free access to the Calm app
Free access to Rocket Lawyer
Fully remote work
Monthly tech stipend to support work-from-home needs
Parental leave
Fertility support
Adoption support
401(k) plan with employer match
Flexible PTO
Paid sick time off
Company holidays and winter break (Dec 24th - Jan 1st)
Annual learning and development allowance for external training sessions, classes, workshops, conferences, and educational materials
Incentive stock options
Variable compensation eligibility
On-target commission (OTC): $65,000