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Content Manager, Demand & Growth
nimble solutions. Develop a public-facing communication strategy for nimble’s products and services .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing comprehensive communication strategies and sales enablement content that effectively supports product marketing initiatives. Proficient in optimizing content for SEO and collaborating cross-functionally to enhance marketing efforts and drive growth.
Highest-signal resume keywords
Healthcare Revenue Cycle ExperienceProduct MarketingSales EnablementSEO OptimizationContent Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
B2B Content WritingMessaging DevelopmentValue Proposition CreationSales Funnel Content CreationMarket Research
Soft Skills
Outstanding Written CommunicationOutstanding Verbal CommunicationStructured ThinkingOrganization SkillsCollaboration
Tools & Technologies
WordExcelPowerPointCanva
Certifications & Qualifications
Bachelor’s Degree
Industry Keywords
Sales ConversationsCompetitive AnalysisClient SuccessGrowth InitiativesContent Calendar Management
About the role
Key responsibilities & impact- Develop a public-facing communication strategy for nimble’s products and services
- Conduct competitive market research and analysis to understand customer needs and highlight product and service differentiators
- Develop sales enablement content across the funnel, including pitch decks, one-pagers, case studies, email nurture programs, battlecards, blogs, website content, and event materials
- Collaborate with design, product, and sales teams to create cohesive marketing materials aligned with brand voice and campaign objectives
- Research industry trends and competitor content to identify opportunities and maintain a competitive edge
- Optimize content for SEO using keyword research and best practices
- Maintain the content calendar and ensure timely delivery of content assets
- Create sales enablement tools such as pitch decks, sell sheets, talking points, and trade show collateral
- Collaborate with sales and client services teams to develop marketing plans supporting growth initiatives, including cross-sell, upsell, and retention strategies
Requirements
What you’ll need- 1+ year of healthcare revenue cycle experience is preferred
- 4+ years of experience in product marketing, sales enablement, or B2B content writing
- Outstanding written and verbal communications skills
- Strong skills in Word, Excel, PowerPoint, and Canva preferred
- Bachelor’s degree or related work experience
- Ability to translate complex product details, workflows, or services into clear, persuasive messaging
- Understanding of sales conversations, objections, timing, and pressure
- Skill in messaging and positioning development, including value propositions, differentiators, and narrative frameworks
- Ability to create content for the full sales cycle and sales funnel
- Ability to collaborate cross-functionally with sales, product, client success, and leadership
- Ability to integrate feedback and iterate content
- Deep understanding of target buyers, pain points, incentives, and language
- Structured thinking and organization skills
- Ownership and proactive identification of gaps in sales materials or messaging
Benefits
Comp & perks- Hybrid or remote work arrangement