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NIO

Product Manager – Monetization

NIO

. Build, together with leadership, the Product strategy for Monetization and Customer Retention.

Posted 10/22/2026full-timeMaceió • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Product Management with a strong focus on Monetization and Customer Retention strategies. Capable of transforming data insights into actionable product strategies while managing the complete Product lifecycle from discovery to measurement.

Highest-signal resume keywords
Product ManagementMonetization StrategyCustomer RetentionData Analysis ToolsProduct Management Certification

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Product Lifecycle ManagementData TransformationCustomer Value AnalysisChurn AnalysisUpselling StrategiesCross-Selling StrategiesBilling Data AnalysisExperience Data AnalysisGrowth Function ExperienceProduct Metrics
Certifications & Qualifications
Product Management Certification
Industry Keywords
Customer SatisfactionCustomer TenureCustomer ChurnBehavioral DataCancellation Data

About the role

Key responsibilities & impact
  • Build, together with leadership, the Product strategy for Monetization and Customer Retention.
  • Identify the key drivers of customer value, satisfaction, tenure, and churn across the customer base.
  • Structure problems and opportunities based on behavioral, billing, customer service, cancellation, and experience data.
  • Develop strategies for upselling, cross-selling, bundles, add-ons, upgrades, and new value propositions.
  • Develop a deep understanding of the primary reasons for and moments associated with churn.
  • Lead the evolution of Monetization and Customer Retention journeys across the customer base.
  • Formulate hypotheses, prioritize initiatives, and manage the complete Product lifecycle, from discovery through results measurement.

Requirements

What you’ll need
  • Proven experience in Product Management, with a focus on monetization and customer retention.
  • Ability to transform data and customer needs into strategies and products.
  • Ability to lead the complete Product lifecycle, from discovery through measurement.
  • Proficiency with data analysis tools and product metrics.
  • Experience in growth functions, including acquisition, monetization, retention, churn, or post-sales (preferred).
  • Product Management certifications (preferred).
  • Graduate degree in a related field (preferred).

Benefits

Comp & perks
  • Meal and/or food allowance
  • Transportation allowance
  • Health insurance
  • Dental insurance
  • Life insurance
  • Private pension plan
  • Profit-sharing program (PPR)
  • Pharmacy allowance
  • Childcare assistance
  • Flexible working hours
  • V.tal Benefits Club
  • Extended maternity leave (6 months)
  • Extended paternity leave (20 days)