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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving cash revenue growth in wellness clinics through effective sales strategies, team leadership, and collaboration with marketing and operations. Proven ability to improve conversion rates and develop high-performing sales teams in a patient-facing environment.
Highest-signal resume keywords
Sales LeadershipRevenue Growth StrategyCRM ManagementTeam DevelopmentHealthcare Industry Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Target SettingLead-to-Consult ConversionConsult-to-Enrollment ConversionCash-Pay Healthcare ExperienceCommercial Playbook DevelopmentPatient Value ImprovementMarket Launch StrategyFunnel ManagementRevenue Target OwnershipDirect-to-Consumer Campaigns
Soft Skills
CoachingCollaborationCommunicationProblem-SolvingCommercial Instinct
Industry Keywords
Wellness ClinicsPatient-Facing EnvironmentPayer-Driven Patient VolumeClinic EconomicsCash Services
About the role
Key responsibilities & impact- Own cash revenue growth across wellness clinics
- Lead, coach and develop the Wellness Growth & Sales team
- Set weekly and monthly sales targets by clinic
- Improve lead-to-consult and consult-to-enrollment conversion
- Connect marketing activity to actual cash revenue
- Create new cash-pay offers, packages and campaigns
- Improve conversion and average patient value
- Reactivate former patients and increase repeat, renewal and referral revenue
- Identify opportunities in unused clinic/provider capacity
- Launch new wellness services and markets
- Build the commercial playbook for new clinic launches
- Test ideas and scale what works
- Collaborate with Marketing, providers, clinic leadership and Operations
Requirements
What you’ll need- 5+ years in sales, growth or revenue leadership
- Experience ideally in healthcare, consumer health or another patient-facing environment
- Personally owned a meaningful revenue target
- Built and coached a high-performing sales/enrollment team
- Strong CRM and funnel management experience
- Track record of improving conversion and revenue
- Experience with cash-pay healthcare or direct-to-consumer campaigns (strong plus)
- Commercial instinct to identify clinic growth opportunities
- Ability to work effectively with providers, Marketing and Operations
- Understanding of payer-driven patient volume, clinic economics, and how insurance and cash services work together
Benefits
Comp & perks- Real seat at the table
- Freedom to build
- Inclusive work environment
- Equal employment opportunity