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Sales Manager, Bondtester
Nordson Corporation. Support growth of the Nordson X-Ray and Test business by understanding products, markets, customers, and channel partner networks .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in sales and partner management within the capital equipment sector, with a strong focus on driving revenue through channel strategies and maintaining partner relationships. Proficient in CRM tools and data analysis to support decision-making and forecasting.
Highest-signal resume keywords
Sales Process ManagementCRM ProficiencyNegotiation SkillsChannel Strategy DevelopmentAnalytical Capability
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ExperienceTechnical CapabilityForecasting SkillsData AnalysisPipeline ManagementProduct KnowledgeMarket AnalysisContract NegotiationAccount PlanningPerformance Metrics Monitoring
Soft Skills
Communication SkillsInterpersonal SkillsTime ManagementFlexibilityLeadership
Tools & Technologies
C4CCRM ToolsSpreadsheetsPresentation SoftwareDatabases
Industry Keywords
Capital EquipmentSemiconductor MarketElectronic Assembly MarketChannel Partner ManagementGo-To-Market Strategy
Tech Stack
Tools & technologiesAssemblyRay
About the role
Key responsibilities & impact- Support growth of the Nordson X-Ray and Test business by understanding products, markets, customers, and channel partner networks
- Work closely with third-party sales representatives to develop opportunities, maintain partner engagement, and align with go-to-market strategy
- Focus primarily on the Bondtester product line
- Build relationships with channel partners and customers to identify business opportunities, increase market share, and deliver exceptional customer experiences
- Nurture, support, and hold third-party representatives accountable for pipeline development, sales activity, and agreed business objectives
- Develop understanding of designated product lines, applications, and target markets
- Collaborate with internal sales, application, service, marketing, and product-line teams
- Ensure consistent execution of commercial strategy across assigned territories and channel partners
- Develop and execute channel strategies to drive revenue through third-party partners
- Identify, recruit, and onboard new channel partners
- Manage existing partner relationships and maximize performance
- Support partner enablement and go-to-market initiatives
- Monitor and analyze partner performance metrics and report insights to leadership
- Negotiate partner agreements, including pricing, incentives, and contractual terms
- Ensure partners are trained and certified on products and sales processes
- Resolve partner conflicts and escalate issues as needed
- Maintain the project pipeline weekly and update opportunities and customer data in C4C
- Provide accurate rolling 12-month product and business win forecasts through CRM tools
Requirements
What you’ll need- 2+ years of experience in sales, service or application support of capital equipment
- High technical capability to sell complex electronic solutions
- Excellent communication and interpersonal skills
- Proven ability to drive the sales process from plan to close
- Planning and forecasting skills
- CRM proficiency, e.g. C4C
- Excellent analytical capability and data-driven decision-making
- Excellent negotiation skills
- Time management, prioritization, and delegation
- Flexibility and openness to feedback
- Ability to lead, coach, and develop account plans
- Ability to inspire and motivate cross-functional teams
- Expertise in spreadsheets, presentations, and databases
- Experience in Semiconductor and Electronic Assembly markets
- Ability to perform each essential duty satisfactorily
- Willingness and ability to travel approximately 50% within USA and Canada, with possible global travel
Benefits
Comp & perks- Supportive culture in a growing and dynamic work environment
- Investment in teams to build skillsets and advance careers
- Diverse and inclusive workplace