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Primary Care Customer Representative
Novo Nordisk. Own the Lausanne and Fribourg territory and its results .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong sales acumen with a customer-centric approach, effectively engaging healthcare professionals and implementing targeted sales strategies. Proficient in territory planning and utilizing CRM tools to analyze market trends and track interactions.
Highest-signal resume keywords
Direct Sales ExperienceTerritory PlanningCustomer-Centric ApproachFluent FrenchExisting Primary-Care Relationships
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy ImplementationMarket Trend AnalysisProduct Information SharingHealthcare Professional EngagementSales Target Achievement
Soft Skills
Personal LeadershipAdaptabilityTeam Player MindsetClear Communication
Tools & Technologies
CRM Tools
Certifications & Qualifications
SHQA Certificate
Industry Keywords
Cardiometabolic DiseasesPharmaceutical SalesHealthcare SectorFMCG SectorPrimary Care
About the role
Key responsibilities & impact- Own the Lausanne and Fribourg territory and its results
- Plan priorities and determine how to engage healthcare professionals through face-to-face meetings or remote detailing
- Build and grow professional relationships with general practitioners, gynaecologists and obstetricians, and medical practice assistants and coordinators
- Implement targeted sales strategies to meet and exceed territory sales goals
- Share accurate product information with healthcare professionals
- Raise awareness of cardiometabolic diseases in primary care settings
- Develop and deliver a territory business plan aligned with brand strategies
- Identify and develop new or underused channels with potential
- Use CRM tools to track interactions and analyse market trends
- Share insights, competitive intelligence and results with the national team
- Comply with industry regulations, legal requirements and internal guidelines
- Collaborate with Field Sales Managers, Specialist Care Representatives, Medical Science Liaisons, Marketing, C&CE, Medical, Market Access, LECQ and E-Reps
- Report to the Senior Field Sales Manager for Primary Care Representatives
Requirements
What you’ll need- At least 2–3 years of direct sales experience, ideally in the pharmaceutical, healthcare or FMCG sectors
- Strong sales experience in other customer-facing roles is relevant
- Track record of meeting or exceeding sales targets
- Ability to plan territory and follow through
- Customer-centric approach
- Ability to explain treatments clearly and credibly to healthcare professionals
- Personal leadership and ability to adapt quickly to change
- Team player mindset
- Good understanding of the healthcare business and wider industry
- Fluent French
- Basic knowledge of English and German
- Residence within the Lausanne or Fribourg territory is required
- Paramedical, medical or scientific education or related background is useful but not essential
- SHQA certificate is a plus
- Existing primary-care relationships, ideally in cardiometabolic diseases such as diabetes and obesity, are useful but not essential
Benefits
Comp & perks- Ongoing training and internal meetings
- Support needed to perform at your best
- Opportunity to grow alongside experienced colleagues across sales, medical and marketing
- Team recognition for results
- Ownership of territory with clear performance expectations