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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating conversion-focused digital marketing assets, including emails, display ads, and landing pages, while optimizing marketing KPIs. Proficient in managing content production across various channels and collaborating with external resources for video production.
Highest-signal resume keywords
Graphic DesignDigital MarketingEmail Template DesignContent Production ManagementProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email MarketingDisplay AdvertisingLanding Page DesignVideo ProductionContent CreationDigital Campaign ManagementWebsite DesignAnimation SourcingKPI OptimizationAd Operations
Certifications & Qualifications
Bachelor’s Degree in Graphic Design
Industry Keywords
Digital MarketingConversion OptimizationPromotional CampaignsSocial MediaPaid Media
About the role
Key responsibilities & impact- Work with the internal Odyssey team to put forward conversion-focused creative assets, including emails, banner ads, display images, GIFs, videos, and more
- Create or manage content production for social channels, blogs, emails, landing pages, and offline advertising material
- Work with external resources to produce video assets, including social cutdowns and iterative video deliverables
- Design and implement email templates for marketing and transactional emails
- Create or oversee display ads for digital campaigns
- Design and execute landing pages and website iterations to improve conversion and marketing KPI optimization
- Assist with website or mobile app design projects, including sourcing animations, content, and other design elements
- Implement design needs for Odyssey clients’ marketing calendars, especially promotional and product launch periods
Requirements
What you’ll need- Bachelor’s degree in Graphic Design or equivalent preferred
- At least 1 year of experience in a digital marketing or ad operations role
- Experience driving projects forward in digital tactics including websites, paid media, apps, and email is strongly encouraged
- US-based
- Legally authorized to work in the United States without sponsorship
Benefits
Comp & perks- Remote work arrangement
- Freelance contract opportunity
