Digital Marketing Project Manager, SEO Expert

Once For All

. Gather and challenge requirements, set objectives, and build a roadmap aligned with marketing and business priorities .

Posted 11/9/2026full-timeLyon • FranceMid-LevelSenior💰 €38,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing project management, with a strong focus on SEO strategy, user journey optimization, and vendor management. Proficient in coordinating cross-functional teams and managing technical aspects of web projects to enhance organic visibility and conversion metrics.

Highest-signal resume keywords

Digital Marketing Project ManagementSEO ExpertiseProficiency In WordPressGA4 And Google Search ConsoleVendor Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Project ManagementSEO StrategyUser Journey OptimizationA/B TestingTechnical Understanding Of WebHosting ManagementConversion Rate OptimizationRoadmap DevelopmentBudget PlanningDeliverable Definition

Soft Skills

Stakeholder CoordinationCross-Functional CollaborationRisk MonitoringObjective SettingCommunication

Tools & Technologies

WordPressSEO ToolsGA4Google Search ConsoleDNS Management

Industry Keywords

B2B EnvironmentSaaSConstruction IndustryGEO Initiatives

Tech Stack

Tools & technologies

DNSWordPress

About the role

Key responsibilities & impact

Gather and challenge requirements, set objectives, and build a roadmap aligned with marketing and business priorities
Formalize briefs and define deliverables, responsibilities, schedules, and budgets
Anticipate dependencies, monitor risks, and propose necessary trade-offs
Mobilize the France Marketing, Acquisition, CRM, Marketing Operations, Group, and external partner teams
Lead project status meetings, ensure consistency across initiatives, and organize acceptance testing through to launch
Lead the SEO and GEO strategy to increase the brand’s organic visibility
Coordinate technical, semantic, and authority-building optimizations
Define priorities and briefs for digital content with the Communications team
Monitor developments in search engines and generative AI and recommend relevant adaptations
Analyze visitor behavior and optimize user journeys, landing pages, and forms
Implement UX and CRO initiatives and A/B tests
Coordinate WordPress projects, migrations, and redirects
Monitor hosting, servers, domain names, DNS, SSL certificates, updates, and backups
Produce regular reports on projects and visibility, organic traffic, engagement, and conversion metrics
Identify areas for improvement, make recommendations, and adjust the roadmap

Requirements

What you’ll need

At least 5 years of experience in digital marketing project management
Demonstrated SEO expertise
Experience managing external agencies and vendors
Ability to structure priorities and bring together the right stakeholders
Proficiency in WordPress, user journeys, and conversion levers
Strong technical understanding of the web, including hosting, servers, domain names, DNS, and SSL certificates
Digital project management skills, including scoping, briefs, roadmaps, planning, budgets, timelines, and deliverables
Strong vendor management and cross-functional coordination skills
Proficiency in GA4, Google Search Console, and SEO tools
C2-level English proficiency required
Experience in a B2B environment, ideally in SaaS, is a plus
Previous GEO initiatives with measured results are a plus
An interest in the construction industry is a plus

Benefits

Comp & perks

Profit-sharing scheme
Meal vouchers
Company health insurance
Works Council benefits (discount platform, gift vouchers, and holiday vouchers)
Remote work: 2 days per week
Monthly company-wide meetup
Annual company seminar
Internal initiatives (book club, breakfasts)