Market Research Lead

OpenAI

. Set research strategy, priorities, and goals for a major business area .

Posted 10/9/2026full-timeSan Francisco • California • United StatesSenior💰 $240,000 - $300,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in mixed-method market research and data analysis, with a strong focus on quantitative and qualitative research methods. Proven ability to set research strategy, lead complex workstreams, and synthesize insights into actionable recommendations for senior leadership.

Highest-signal resume keywords

Mixed-Method Market ResearchQuantitative Research MethodsQualitative Research MethodsStatistical AnalysisResearch Strategy Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Research DesignData AnalysisInstrument DesignSamplingWeightingStatistical AnalysisSurvey ProgrammingFramework DevelopmentMentoringReporting

Soft Skills

Strong JudgmentProblem SolvingCollaborationCommunicationLeadership

Tools & Technologies

AI ToolsAnalytics Software

Industry Keywords

Brand StrategyProduct ResearchGo-To-Market ResearchCampaign DevelopmentGlobal Research

About the role

Key responsibilities & impact

Set research strategy, priorities, and goals for a major business area
Define, prioritize, and lead multiple complex quantitative and qualitative research workstreams
Partner with brand, product marketing, creative, product, and other teams to shape business strategy and goals through insights
Address challenges involving new audiences, brand evolution, product-suite positioning, and experience improvement
Connect primary research with behavioral data and other evidence in partnership with analytics colleagues
Translate complex findings into clear narratives and actionable recommendations for senior leaders
Set technical and quality standards for research design, execution, analysis, and interpretation
Oversee work delivered by agencies and vendors
Develop reusable frameworks and foundational research
Mentor experienced researchers and cross-functional peers

Requirements

What you’ll need

12+ years of experience in mixed-method market research and data analysis
Deep expertise in quantitative and qualitative research methods
Track record of setting research strategy and independently leading multiple complex workstreams across a substantial business area or cross-functional initiative
Strong judgment in ambiguous situations, including identifying the right questions, prioritizing competing needs, and choosing methods supporting consequential decisions
Hands-on expertise across the full research lifecycle, including instrument design, sampling, weighting, statistical analysis, and reporting
Demonstrated success synthesizing evidence from multiple sources into recommendations influencing senior leadership and marketing, product, or business strategy
Experience spanning product or go-to-market research, positioning and messaging, brand strategy, campaign development, and tracking
Experience conducting global research and managing agencies or vendors
Experience establishing research standards, developing reusable frameworks, and mentoring experienced researchers or cross-functional peers
Proficiency with statistical analysis and survey programming
Willingness to experiment with AI tools to improve work quality, speed, and impact
Ability to work from the US office three days per week
Authorization to work in the country where the job is located

Benefits

Comp & perks

Equity
Performance-related bonuses for eligible employees
Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents)
Paid medical and caregiver leave (up to 8 weeks)
Flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
13+ paid company holidays
Multiple paid coordinated company office closures throughout the year for focus and recharge
Paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
Mental health and wellness support
Employer-paid basic life and disability coverage
Annual learning and development stipend
Daily meals in offices, and meal delivery credits as eligible
Relocation support for eligible employees
Charitable donation matching and wellness stipends may also be provided
Immigration and sponsorship support may be provided to new employees based on their unique circumstances