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Product Marketing Manager – Enterprise
OpenRouter. Own enterprise messaging and positioning, including core narratives, sales assets, and content .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in enterprise product marketing, including messaging development, sales enablement, and product launch execution. Proven ability to collaborate across teams and engage with senior stakeholders while leveraging AI tools for high-velocity marketing initiatives.
Highest-signal resume keywords
Enterprise Product MarketingSales Enablement DevelopmentAI Tools ProficiencyMessaging and Positioning ExpertiseCustomer Advisory Board Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product MarketingSales Narrative DevelopmentCompetitive AnalysisWin/Loss AnalysisEnterprise Launch ExecutionCollateral ProductionTechnical FluencyCustomer EngagementCampaign CollaborationPerformance Measurement
Soft Skills
Excellent CommunicationConfidence with StakeholdersAdaptability to Ambiguity
Industry Keywords
InfrastructureAI ProductsDeveloper ToolsEnterprise MarketingHigh-Velocity Marketing
About the role
Key responsibilities & impact- Own enterprise messaging and positioning, including core narratives, sales assets, and content
- Run enterprise product launches from positioning and packaging input through sales readiness, content, and post-launch measurement
- Build and maintain competitive battlecards and positioning frameworks
- Run win/loss analysis and deliver sales training
- Define and maintain enablement for account executives and solutions engineers, and measure its effectiveness
- Partner with sellers on strategic deals by shaping deal narratives, building custom proof, and joining customer conversations
- Build and scale advocacy, case studies, references, and a customer advisory board or design partner program
- Partner with Demand Generation and Field Marketing on enterprise campaigns
- Respond to field needs, gather feedback, and continuously improve enablement based on results
- Collaborate with Product, Engineering, Account Executives, Solutions Engineers, Customer Success, Demand Generation, and Field Marketing
Requirements
What you’ll need- 8+ years in product marketing or enterprise marketing
- Track record of developing messaging and positioning that sellers use
- Enterprise product marketing manager experience at an infrastructure, AI, or developer platform company
- Experience building a sales narrative from scratch and working closely with AEs and SEs on live deals
- Proven experience leading enterprise launches and producing enablement and collateral
- Demonstrated, hands-on use of AI tools and agents to run a high-velocity product marketing and communications program
- Excellent written and verbal communication skills
- Confidence engaging senior technical and business stakeholders
- Comfort with ambiguity and a bias toward shipping
- Experience marketing developer tools, AI-native products, or infrastructure platforms in highly competitive markets
- Experience launching or running a customer advisory board or design partner program
- Technical background, or sufficient fluency to demo the product and engage with engineers
- Experience with a dual self-serve and enterprise motion