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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Trade Marketing with a focus on strategic project leadership, budget management, and data-driven decision-making. Proficient in analyzing market trends and consumer behavior to optimize campaign effectiveness and drive business growth.
Highest-signal resume keywords
Trade Marketing ExperienceBudget ManagementROI ModelingAdvanced ExcelIndirect Leadership Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Trade MarketingMarket AnalysisCampaign EvaluationData TransformationBudget OptimizationCommercial Practices StandardizationSales ForecastingInvestment GovernanceStrategic PlanningValue Creation
Soft Skills
AutonomyStrategic ProfileBusiness Acumen
Tools & Technologies
SalesforceCRMBusiness Intelligence (BI)
Industry Keywords
Trade Marketing ProjectsCommercial EfficiencyConsumer BehaviorMarket Share TargetsSell-Out Targets
About the role
Key responsibilities & impact- Serve as a technical and strategic reference in Trade Marketing, leading high-impact initiatives that connect Marketing, Sales, and Channels
- Design, implement, and monitor national and regional Trade Marketing projects
- Ensure the efficient use of investments, standardization of commercial practices, and increased company competitiveness
- Structure and lead strategic Trade Marketing projects focused on commercial efficiency and value creation
- Define execution guidelines and governance for investments in customers and channels, ensuring compliance with internal policies
- Conduct complex analyses of the market, competition, and consumer behavior, transforming data into recommendations for Sales and Marketing
- Evaluate campaign ROI, manage the Trade Marketing budget, and optimize resources
- Support leadership in defining trade plans by category, customer, and channel, contributing to sell-out and market share targets
- Provide guidance and technical support to mid-level and senior analysts, sharing best practices and continuously improving processes
- Coordinate relationships with strategic customers, agencies, and external partners, ensuring campaign execution and brand visibility
Requirements
What you’ll need- Academic background in Business Administration, Marketing, or Economics
- Intermediate English and Spanish
- Solid experience in Trade Marketing, preferably working on national or multi-category projects
- Advanced Excel
- Knowledge of Salesforce, CRM, and BI
- Knowledge of ROI modeling and forecasting
- Experience managing large budgets and accountability for results
- Strategic profile and business acumen
- Autonomy
- Indirect leadership skills
Benefits
Comp & perks- MetLife Dental Plan
- Bradesco Saúde Medical Plan
- Prudential Life Insurance
- Bradesco Private Pension Plan
- Meals at the facility cafeteria
- Vidalink pharmacy benefit – 50% subsidy on prescription medications
- Childcare assistance for employees with children up to 3 years old – reimbursement of up to 50% of the minimum salary per child
- Amanco product subsidy – reimbursement of up to 30% on product purchases, capped at R$1,000 per year
- Extended maternity and paternity leave (180 days of maternity leave and 20 days of paternity leave)
- Company shuttle service (subject to internal availability assessment) or transportation allowance (up to a 6% payroll deduction)
- Birthday day off
- Partnership with the Moodar platform – discounts on online therapy
- Partnership with the Wellhub (Gympass) platform – access to physical gyms and partner apps
- Profit-Sharing Program (PPR)
- Competitive compensation and benefits package
- International environment and professional team