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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content marketing and editorial management, with a strong focus on driving customer engagement and conversion through strategic content planning and execution. Proficient in leveraging data-driven insights and automation technologies to optimize content performance and streamline workflows.
Highest-signal resume keywords
Content MarketingTeam ManagementData-Driven OptimizationCopywritingProject Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content StrategyE-CommerceEditorial SkillsContent Performance AnalysisCopywritingContent ManagementContent LocalizationBrand StorytellingAutomation SolutionsQuality Assurance
Soft Skills
LeadershipStakeholder ManagementOrganizational SkillsCommunication SkillsProblem-Solving
Tools & Technologies
ContentfulJiraCRM PlatformsSocial Media ChannelsEmail Marketing
Industry Keywords
Luxury RetailFashionBeautyE-Commerce EnvironmentCommercial Content
About the role
Key responsibilities & impact- Lead planning and delivery of always-on commercial content across the website, homepage, CRM, newsletters and social channels
- Translate commercial priorities and trading calendars into content that drives customer engagement and conversion
- Oversee English and Arabic copywriting, translation and localisation
- Manage day-to-day brand exposures and commercial content requirements from briefing and execution through optimisation
- Establish briefing processes, timelines and delivery standards
- Oversee content publishing, quality assurance and governance using platforms such as Contentful and Jira
- Plan team capacity and resources for peak trading periods and major commercial moments
- Use content performance data and commercial insights to improve engagement and conversion
- Monitor click-through rates, engagement and commercial outcomes
- Test and optimise messaging, copy and content formats
- Partner with Trading, Buying, Creative, Editorial, CRM, Marketing and Technology teams
- Explore and implement AI and automation solutions with the Content Automation Strategist
- Streamline recurring content requirements through templates, automation and smarter workflows
- Measure automation impact through efficiency gains, time saved and improved output
- Lead, coach and develop a team of content professionals
- Set priorities, manage workloads and ensure high standards of quality and timely delivery
- Identify challenges, improve processes and deliver content more efficiently
Requirements
What you’ll need- 6–8+ years of experience in content marketing, editorial, e-commerce, retail or a related field
- Experience managing a team
- Experience within luxury, fashion, beauty, premium retail or a fast-paced e-commerce environment would be an advantage
- Excellent English copywriting and editorial skills
- Understanding of luxury brand storytelling and tone of voice
- Strong commercial mindset and ability to connect content decisions to business objectives and customer behaviour
- Experience managing high volumes of content across multiple channels while maintaining quality and consistency
- Data-driven approach, with experience using content performance insights to drive optimisation
- Curiosity and enthusiasm for AI, automation and emerging content technologies
- Strong organisational and project management skills
- Ability to manage competing priorities and tight deadlines
- Experience with Contentful, Jira or similar content management and workflow platforms
- Strong leadership, stakeholder management and communication skills
- Proactive, solutions-oriented mindset with passion for improving processes and challenging the status quo
Benefits
Comp & perks- Exposure to multiple business functions, exciting projects and opportunities to develop leadership capabilities
- Collaboration with passionate, creative and commercially driven teams in a diverse and inclusive environment
- Opportunity to shape commercial content across one of the region's leading luxury e-commerce platforms
- Opportunity to drive AI and automation adoption and transform content operations
- Dynamic and forward-thinking team environment
- Culture of fresh thinking, collaboration and continuous improvement