Manager, Integrated Marketing

Over The Bloody Moon

. Plan and execute integrated marketing campaigns across owned, earned, and paid channels.

Posted 11/6/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing integrated marketing campaigns across multiple channels, with a strong focus on brand storytelling and customer experience. Proficient in project management and analytics to drive campaign performance and optimize marketing deliverables.

Highest-signal resume keywords

Integrated Marketing CampaignsProject ManagementCross-Channel Performance AnalysisBrand StorytellingTeam Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentKPI TrackingEmail MarketingSMS ProgrammingBudget ManagementPerformance ReportingMulti-Channel Campaign ExecutionMarketing Calendar ManagementPhotoshoot CoordinationBrand Positioning

Soft Skills

Communication SkillsRelationship BuildingCollaborationMentoringAnalytical Mindset

Tools & Technologies

AsanaProject Management Tools

Industry Keywords

FashionLuxuryLifestyleEcommerceBrand Partnerships

About the role

Key responsibilities & impact

Plan and execute integrated marketing campaigns across owned, earned, and paid channels.
Develop campaign briefs aligning channel owners, creative teams, and external partners.
Own the marketing calendar, coordinating launches, promotions, and evergreen programs.
Own the photoshoot calendar and budget while optimizing expenses.
Partner with merchandising and operations teams on product positioning and drop calendars.
Set and track campaign KPIs and synthesize cross-channel performance insights for leadership.
Champion brand consistency across all customer touchpoints.
Manage marketing deliverables for brand partnerships, including co-branded campaigns, emails, social placements, and photoshoot inclusions.
Serve as primary contact for partner marketing teams and coordinate deadlines and deliverables.
Brief internal stakeholders and external partners on campaign requirements.
Track partnership campaign performance and recommend ways to deepen high-performing relationships.
Manage and develop two direct reports: Marketing Associate and Graphic Designer.
Own and maintain the Asana project management system, including templates, workflows, and processes.
Coordinate timelines and deliverables across email, SMS, paid, social, and ecommerce channels.
Run weekly creative and project reviews and surface deadline shifts early.
Document go-to-market strategies and translate them into tactical deliverables.
Translate brand and business priorities into actionable marketing plans and timelines.
Ensure marketing calendars reflect merchandising moments, product storytelling priorities, and business needs.
Partner on email and SMS programming, including lifecycle and promotional sends.
Guide send schedules, segmentation, and performance reporting.

Requirements

What you’ll need

3-5+ years of experience in marketing, with at least 2 years in an integrated or campaign-focused role within a fashion, luxury, or lifestyle ecommerce brand.
Experience managing or mentoring junior team members.
Proven ability to develop and execute multi-channel campaigns that deliver cohesive brand experiences and measurable results.
Experience managing marketing deliverables for brand or retail partnerships.
Exceptional project management skills.
Proficiency with Asana or a comparable project management tool.
Strong analytical mindset and ability to synthesize cross-channel data into clear performance narratives.
Outstanding written and verbal communication skills.
Collaborative, confident communication and relationship-building skills with stakeholders at all levels.
Strong brand instincts and understanding of luxury/lifestyle customer behavior and storytelling.
Strong appreciation for brand storytelling, customer experience, and elevated visual presentation.