Creative Strategist

Paired

. Create ad concepts, hooks and angles aligned to each offer .

Posted 10/15/2026full-timeRemote • ArgentinaMid-LevelSenior💰 $36,000 - $60,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating high-converting ad copy and concepts for various platforms, with a strong focus on direct-response marketing and cold traffic psychology. Proven ability to manage the entire ad production process, ensuring message consistency and effective performance analysis.

Highest-signal resume keywords

Direct-Response MarketingAd Copywriting for Meta and YouTubeConversion Funnel ManagementCold Traffic PsychologyPerformance Data Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Ad CopywritingConcept DevelopmentVSL CreationQuality Control FeedbackDirecting Actors or AI AvatarsPerformance OptimizationScaling Low-Ticket OffersBuilding Faceless Funnels

Soft Skills

Emotional IntelligenceIndependent WorkCreativity

Tools & Technologies

Meta AdsYouTube AdsInstagram Reels

Industry Keywords

Information BusinessEducation BusinessSubscription BusinessBusiness Opportunity Space

About the role

Key responsibilities & impact

Create ad concepts, hooks and angles aligned to each offer
Write complete ad copy for Meta, YouTube, Instagram Reels and other paid channels
Work with editors and designers to turn copy into converting ads
Produce ads entirely independently when possible
Maintain message-market consistency from ad through VSL, page and checkout
Take ads from copy through finished asset, including writing, directing actors or AI avatars, briefing editors and providing quality-control feedback
Own the conversion narrative across the whole funnel
Work with the Head of Marketing to iterate on performance data

Requirements

What you’ll need

A track record of ads that scaled a single offer past $1,000,000 a month in spend, roughly $30,000 to $40,000 a day; Meta preferred, with strong results on other platforms welcome
Real direct-response experience across offers, VSLs and ads; not brand work
A record of inventing winning concepts, not only rewriting what already exists
Strong grasp of cold traffic psychology, particularly on low-ticket offers
Copy that is simple, clear, emotionally sharp and scalable
A preference for deep work over meetings
Scaled low-ticket offers is a plus
Built faceless funnels is a plus
Worked in information, education or subscription businesses in the business opportunity space is a plus

Benefits

Comp & perks

Salary $3,000-5,000 + Bonus
Fully remote
Real ownership over offers and messaging
A high-performance team with a no-nonsense, get-it-done attitude
A genuine path to a C-suite level partner position
Travel with the executive team to two or three global retreats a year; optional
Remote with flexible hours
Deep, creative thinking is protected as the primary function of the role
Work that changes outcomes for beginners and nine-to-fivers trying to build something of their own