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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in growth marketing with a focus on performance metrics, particularly in managing paid campaigns on Google Ads and Meta. Proficient in conversion rate optimization, landing page development, and leveraging AI tools for marketing strategies.
Highest-signal resume keywords
Growth Marketing ExperienceGoogle Ads ManagementMeta Ads ManagementConversion Rate OptimizationData Analysis with GA4
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Growth MarketingPerformance MarketingLanding Page DevelopmentConversion Rate OptimizationSEOSocial Media MarketingAffiliate MarketingAI Image GenerationMarkdown FamiliarityGA4
Soft Skills
Strong Data OrientationIndependent Problem SolvingGood Eye for Design
Tools & Technologies
Claude CodeMCP-Connected ToolsMarkdownJSON FilesCLAUDE.md
Industry Keywords
Paid CampaignsConversion PathEmail NewslettersWebsite RebuildAI-First Environment
About the role
Key responsibilities & impact- Own growth marketing problems with clear goals and responsibility for results
- Plan and launch paid campaigns end to end on Google Ads and Meta
- Measure success through sales rather than clicks
- Build, test, and improve landing pages and the conversion path from click to checkout
- Contribute marketing, content, and conversion expertise to the AI-rebuilt international website
- Support newsletters, SEO, social media, and affiliate marketing where they connect to launches and the new website
- Decide how to achieve goals and own the results
- Work in an AI-first environment using tools including Claude Code, MCP-connected tools, and Markdown-based shared knowledge
Requirements
What you’ll need- 3+ years of hands-on growth or performance marketing experience
- Practical experience with Google Ads, Meta Ads, landing pages, and conversion rate optimization
- Continuous learning, especially about AI
- Experience experimenting with tools like Claude Code or Codex
- Work you can show: projects you owned, with real results
- A good eye for design
- Strong data orientation and experience with GA4
- Ability to work independently and flag problems early with a proposal ready
- Fluent English (C1 or above)
- German language skills are a standout qualification
- Experience with newsletters, SEO, social media, affiliate marketing, or a website rebuild is a standout qualification
- Technical familiarity with Markdown, JSON files, MCP servers, and CLAUDE.md is a standout qualification
- Experience building a first automation is a standout qualification
- Experience with AI image generation for products is a standout qualification
- English (C1-C2)
- German (C1-C2) is listed in the language section
Benefits
Comp & perks- Dynamic & flat hierarchies: Short decision-making paths, fast decisions
- Family atmosphere: A warm, supportive team
- Active involvement: Your voice matters. Actively help shape our solutions
- Varied tasks: An exciting workday with growing opportunities
- Support for further development: Outstanding performance is rewarded with development opportunities
- Flexible working: 100% remote