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Panasonic

Channel Account Manager – Information Technology, Audio-Visual Solutions

Panasonic

. Manage relationships and business of large key national reseller accounts .

Posted 11/2/2026full-timeRemote • United StatesMid-LevelSenior💰 $120,000 - $150,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in channel sales management and partner relationship development, with a strong focus on audio-visual solutions and B2B strategies. Proven ability to drive revenue growth through effective training, strategic planning, and collaboration with internal and external stakeholders.

Highest-signal resume keywords
Channel Sales ManagementAudio-Visual Systems ExpertiseStrategic Planning and ExecutionPartner Relationship DevelopmentCRM Administration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Channel ManagementSales ReportingMarket Development FundsSales Incentive ProgramsBusiness PlanningPipeline AnalysisTraining and DevelopmentRevenue Growth StrategiesFinancial AnalysisProblem-Solving
Soft Skills
Entrepreneurial MindsetCommunication SkillsRelationship BuildingAdaptabilityMotivational Leadership
Tools & Technologies
Microsoft TeamsSalesforceExcelPowerPointWord
Industry Keywords
Audio-Visual MarketChannel PartnerDistributor OperationsB2B SalesVendor Strategies

About the role

Key responsibilities & impact
  • Manage relationships and business of large key national reseller accounts
  • Develop vendor strategies and initiatives that drive sustainable growth, strengthen brand awareness, and increase sales engagement and product specification
  • Create and communicate yearly and quarterly business plans and sales goals
  • Conduct quarterly business reviews, pipeline analyses, office engagement planning, marketing and event planning, and executive meetings
  • Enable resellers through training, strategic meetings, marketing deliverables, events, and resources
  • Identify new opportunities and build strong partner relationships
  • Develop, manage, and execute partner marketing programs and activities
  • Facilitate two-way feedback between partners and internal teams
  • Expand projector and display knowledge and sales capacity across key channel resellers
  • Work with authorized distributors and inside and outside sales representatives
  • Coordinate with the internal channel support team to deliver customer service and execute Panasonic channel incentive programs
  • Align strategic resellers with Panasonic sales teams
  • Support individual office engagements, regional office growth and analysis, reseller events, and event product coordination
  • Serve as liaison between Panasonic sales teams and strategic resellers
  • Manage CRM administration, daily activity tracking, partner sales reporting, reseller marketing programs, market development funds, sales incentive programs, QBR preparation, forecasting meeting preparation, and other reporting

Requirements

What you’ll need
  • 3-5 years of channel sales and/or channel management experience selling information technology and audio-visual solutions and services
  • Solid understanding of business, vendor, and channel partner financials; marketing programs; channel and distribution operations; customer service; the audio-visual market; and customer, reseller, and distributor needs
  • Proven track record driving tangible revenue and growth through channel distributor and reseller partners
  • High level of expertise with audio-visual systems and technologies and the associated B2B channel
  • Capability to independently design, document, and implement strategic plans and short-term initiatives while ensuring stakeholder accountability
  • Strong ability to train and motivate channel partners to sell hardware, software, and/or services
  • Exceptional entrepreneurial mindset, advanced problem-solving skills, and a consultative, innovative approach
  • Applicant should be located in the Central US
  • Ability to resolve complex challenges creatively, effectively, and on time
  • Proven track record of long-term relationship building, coordination, adaptability, and cooperation with internal and external sales, marketing, product management, and leadership teams
  • Understanding of how hardware, services, integration, software, and go-to-market strategies fit into the company’s overall direction and align with company strategy
  • Experience with C-level management meetings and sales strategy meetings
  • Ability to contribute innovative ideas and creative approaches that enhance processes and optimize channel operations
  • Advanced oral and written communication skills
  • Ability to motivate and direct efforts across Panasonic and partner sales teams and build effective relationships
  • Ability to lead and participate in process improvement initiatives related to reseller and distributor pricing and incentive programs
  • Deep understanding of reseller and distributor business models, priorities, operations, and culture
  • Ability to tailor influencing strategies to individual situations
  • High competency with Microsoft Teams, Excel, PowerPoint, Word, and Salesforce
  • Depending on candidate location, ability to travel up to 75% of the time; hours may vary due to travel
  • Ability to work in the United States with valid authorization
  • Bachelor's degree preferred

Benefits

Comp & perks
  • Medical, dental, vision, and prescription plans
  • Health Savings Account and Flexible Spending Account options
  • Life, accident, critical illness, disability, legal, identity theft, and pet insurance
  • 401(k) plan with company matching contributions and immediate vesting
  • Vacation, holidays, personal days, sick leave, volunteer leave, and parental and caregiver leave
  • Tuition reimbursement for job-related courses after six months of service
  • Lifestyle Spending Account
  • Employee Assistance Program (EAP)
  • Virtual health management, chronic condition, neurodiversity, tobacco cessation, substance abuse support, and life stage and fertility resources
  • High5 employee recognition and awards platform
  • Quarterly and annual employee recognition
  • Opportunity for an annual performance-based bonus
  • Discretionary bonuses and incentives