Director of Product Marketing

PandaDoc

. Build, manage, coach, and develop a high-performing product marketing team .

Posted 11/5/2026full-timeRemote • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B SaaS product marketing, with a strong focus on AI-powered products and the ability to translate complex capabilities into effective messaging and positioning. Proven track record in leading high-performing marketing teams and developing go-to-market strategies that drive pipeline and revenue.

Highest-signal resume keywords

B2B SaaS Product MarketingAI-Powered Product MarketingTeam LeadershipData FluencyContent Strategy Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Go-To-Market StrategyPositioning Platform DevelopmentCompetitive AnalysisResearch SynthesisContent CreationAnalytics Tools ProficiencyMessaging DevelopmentSales EnablementCustomer EngagementRoadmap Influence

Soft Skills

CoachingCommunicationCollaborationSimplifying Complex ConceptsInfluencing

Tools & Technologies

AI ToolsLLMsResearch ToolsContent Generation Tools

Industry Keywords

Product MarketingBuyer JourneyPipeline DevelopmentRevenue GenerationCross-Functional Collaboration

About the role

Key responsibilities & impact

Build, manage, coach, and develop a high-performing product marketing team
Define TAM, target markets, and go-to-market strategies tied to pipeline and revenue
Craft and sharpen PandaDoc messaging and positioning for AI-powered capabilities and agentic workflows
Use AI tools across research synthesis, competitive analysis, content creation, and launch planning
Engage customers and prospects and represent their needs in roadmap and brand decisions
Partner with Product on roadmap decisions and translate complex capabilities into compelling launches
Build content strategy across the full buyer journey with Brand Marketing
Equip Sales and CX with messaging, competitive tools, and enablement materials
Enable partners and channels with materials, training, and positioning
Report directly to the SVP of Marketing

Requirements

What you’ll need

10+ years in marketing, with at least 5 in B2B SaaS product marketing
Experience leading a PMM team
Track record marketing AI-powered products
Experience taking evolving AI capabilities to technical and non-technical buyers
Daily use of AI tools, including LLMs, research tools, and content generation tools
Experience building positioning platforms
Strong data fluency and comfort with analytics tools
Experience influencing product roadmaps and moving sales teams through cross-functional credibility
Ability to simplify complex concepts into clear, compelling, usable materials

Benefits

Comp & perks

An honest, open culture that emphasizes feedback and promotes professional and personal development
An opportunity to work with a global team, distributed worldwide
6 self care days per year
Opportunity to participate in SPIF (sales contests) monthly!
Incredible promotion opportunities
Work-life balance
Kind co-workers
Creative virtual team-bonding events