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Parabola

Head of Marketing

Parabola

. Partner with peers to set Parabola’s marketing strategy, covering longer-horizon projects and quick wins .

Posted 9/30/2026full-timeUnited StatesLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive B2B SaaS marketing expertise with a focus on strategic leadership, team building, and measurable business outcomes. Proficient in marketing measurement, attribution, and leveraging technology to enhance brand identity and pipeline development.

Highest-signal resume keywords
B2B SaaS Marketing ExperienceMarketing Measurement and AttributionTeam Building and LeadershipHubSpot and Salesforce ProficiencyGo-To-Market Strategy

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Marketing StrategyBudget ManagementDemand GenerationPipeline DevelopmentROI AnalysisBrand PositioningMarketing ExecutionData AttributionForecastingStorytelling
Soft Skills
Strategic ThinkingHands-On ExecutionCollaborationRelationship ManagementCommunication
Tools & Technologies
HubSpotSalesforceMarketing Technology StackAI-Powered GTM Technologies
Industry Keywords
High-Growth CompaniesB2B MarketingExecutive LeadershipContractor ManagementBrand Identity

About the role

Key responsibilities & impact
  • Partner with peers to set Parabola’s marketing strategy, covering longer-horizon projects and quick wins
  • Own the marketing budget and make disciplined tradeoffs across channels and vendors
  • Report marketing ROI in terms suitable for executive and board scrutiny
  • Build and lead a small, high-performing core marketing team
  • Extend team capacity through contractors and outside vendors, managing relationships for output and quality
  • Own messaging, positioning, and go-to-market strategy for Prowork
  • Drive awareness and generate high-quality pipeline with Sales and Business Development
  • Operate the marketing technology stack and ensure marketing data, attribution, and workflows support both platforms
  • Elevate Parabola’s brand identity through cohesive storytelling and consistent presence across channels
  • Translate marketing execution and performance into clear narratives for executives and board members
  • Report directly to the CEO

Requirements

What you’ll need
  • 12+ years of B2B SaaS marketing experience, including leadership roles in high-growth companies, with a track record of driving measurable business outcomes
  • Proven success balancing strategic thinking with hands-on execution in lean, fast-moving organizations
  • A strong POV across product marketing, demand generation, brand, and pipeline development
  • Hands-on proficiency with tools like HubSpot and Salesforce and demonstrated curiosity for AI-powered GTM technologies
  • Strong understanding of marketing measurement, attribution, forecasting, budgeting, and ROI analysis
  • Experience building high-performing teams and effectively leveraging agencies and contractors to extend capacity
  • Proven ability to partner closely with Sales, Product, and Executive Leadership to drive company growth
  • Open to being in the NY/SF office approximately 3 days a week
  • Must address whether U.S. work sponsorship will be required now or in the future