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Product Marketing Manager
Pareto Capital. Execute go-to-market initiatives across the Risk Shield portfolio .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing sales enablement materials and customer-facing content while leveraging AI tools for enhanced productivity and communication. Proven ability to manage multiple projects and collaborate effectively across cross-functional teams in a highly regulated industry.
Highest-signal resume keywords
Sales EnablementContent DevelopmentProject ManagementAI Tools ProficiencyB2B Sales Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales PresentationsCustomer CommunicationsMarket ResearchContent ManagementAnalytical Skills
Soft Skills
Strong Writing SkillsCollaboration SkillsOrganizational SkillsStorytelling Skills
Tools & Technologies
SeismicAI-Powered ToolsPresentation Development Tools
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
HealthcareEmployee BenefitsInsuranceFinancial ServicesB2B Sales
About the role
Key responsibilities & impact- Execute go-to-market initiatives across the Risk Shield portfolio
- Develop and maintain sales presentations, playbooks, battlecards, one-pagers, case studies, and customer-facing materials
- Create and manage customer communications across implementation, onboarding, renewal, and retention touchpoints
- Develop customer proof points, success stories, case studies, and value narratives for commercial conversations
- Partner with Sales and Customer Management teams on enablement and training initiatives
- Maintain and improve sales and enablement content within Seismic and other commercial platforms
- Support Consultant First, National, and Member engagement programs through content and program execution
- Conduct competitive and market research to support messaging, enablement, and sales strategies
- Gather and synthesize field feedback to improve messaging, content, and customer experience
- Partner with Marketing, Product, and Commercial teams on product launches, campaigns, and GTM programs
- Track program performance and recommend continuous improvements
- Leverage AI tools for content creation, research, enablement, and program execution while maintaining quality and accuracy
Requirements
What you’ll need- Strong writing, communication, and storytelling skills
- Ability to translate complex concepts into clear, compelling content
- Experience developing sales enablement and customer-facing materials
- Strong project management and organizational skills
- Ability to manage multiple projects and stakeholders simultaneously
- Strong collaboration skills and comfort working across cross-functional teams
- Analytical mindset with the ability to turn insights into action
- Proficiency with presentation development and content management tools
- Proficiency with AI-powered productivity, research, and content development tools, with demonstrated ability to incorporate them into day-to-day workflows
- Curiosity and aptitude for identifying new AI use cases that improve quality, speed, and efficiency
- 5-8 years of experience in Product Marketing, Marketing, Sales Enablement, Communications, Product Management, or related fields
- Experience supporting B2B sales organizations preferred
- Experience creating customer-facing and sales-facing content
- Healthcare, employee benefits, insurance, financial services, or other highly regulated industry experience preferred
- Bachelor's degree required
- Must be authorized to work in the United States without sponsorship now or in the future
Benefits
Comp & perks- Fully paid medical, dental, and vision benefits
- Flexible PTO
- 401k company contribution
- Tuition reimbursement
- Professional development allowance
- Transportation allowance and daily parking reimbursement
- Engaging hybrid work environment