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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading sales development teams, optimizing prospecting strategies, and utilizing CRM systems to drive performance and revenue growth. Proficient in coaching, training, and implementing data-driven approaches to enhance team productivity and efficiency.
Highest-signal resume keywords
Sales Development LeadershipCRM ProficiencyData-Driven CoachingCampaign PlanningProspecting Strategy Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales DevelopmentProspectingKPI MeasurementCampaign ExecutionObjection HandlingTeam ManagementPerformance AnalysisWorkflow DefinitionTraining and OnboardingTarget Account Selection
Soft Skills
CoachingCommunicationProblem SolvingMentoringCollaboration
Tools & Technologies
SalesforceHubSpotAI-Powered ToolsSales Engagement PlatformsCRM Systems
Industry Keywords
FintechB2B SaaSPaymentsEMEA MarketsHigh-Velocity Growth
About the role
Key responsibilities & impact- Lead and develop a team of 8 SDRs working in country-based pods with Business Development Managers
- Set weekly and monthly prospecting targets
- Remove blockers and coach the team on messaging, positioning, and objection handling
- Own target account selection and campaign planning with BDM partners
- Execute multi-touch prospecting campaigns via email, LinkedIn, and phone
- Drive qualification standards that support BDM productivity and win rates
- Measure and report on SDR KPIs, including activities, response rates, meeting-set rates, and pipeline contribution to InYear revenue
- Identify underperformers and top performers
- Test, iterate, and optimize campaign plays
- Define prospecting workflows, tools, and scripts
- Work with Sales Leadership to refine targeting
- Own SDR onboarding, training, and ongoing knowledge updates
- Ensure consistent CRM usage and forecasting
Requirements
What you’ll need- 5+ years in sales development (SDR, BDR, or similar outbound role)
- 2+ years managing or leading an SDR or sales team, with a minimum of 3 direct reports
- Proven success in EMEA markets (UK, EU, UAE, or MEA preferred)
- Experience in fintech, B2B SaaS, or payments is preferred
- Fluency in CRM systems such as Salesforce, HubSpot, or similar, and sales engagement platforms
- High proficiency with AI-powered tools and automation
- Proven ability to use modern technology to improve efficiency, personalization, and overall performance
- Strong metrics orientation and data-driven coaching approach
- Commercial understanding of BDM economics, productivity, and close rates
- Experience delivering results in emerging markets or high-velocity growth environments
Benefits
Comp & perks- Equal opportunity employer
- Reasonable accommodation available at any stage of the hiring process
- Diverse and inclusive workplace
