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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B SaaS marketing, with a strong focus on partner enablement, campaign execution, and event planning. Proficient in using tools like Salesforce and HubSpot to track engagement and optimize marketing strategies.
Highest-signal resume keywords
B2B SaaS Marketing ExperienceEvent Planning and ExecutionPartner EnablementSalesforce ProficiencyCampaign Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Asset CreationCampaign PlanningPartner EngagementMDF ManagementCo-Marketing Funds ManagementAI Tools UtilizationLanding Page DevelopmentEmail Template CreationCritical ThinkingProblem Solving
Soft Skills
Excellent CommunicationRelationship BuildingAdaptabilityCuriosityInitiative
Tools & Technologies
SalesforceHubSpotPRM PlatformsAI Tools
Industry Keywords
B2B MarketingReseller PartnersChannel MarketingIT MarketingSaaS Products
About the role
Key responsibilities & impact- Build enablement assets such as decks, one-pagers, email templates, and campaign kits
- Run weekly and monthly partner communications
- Plan and launch top-of-funnel campaigns to recruit and activate reseller partners
- Plan and run co-hosted partner events and tradeshows, including logistics, promotion, and follow-up
- Support Core partner programs and campaigns alongside the Manager, Partner Marketing
- Track partner engagement and campaign results in tools such as Salesforce
- Use campaign and event learnings to improve future initiatives
- Partner with Sales, Product Marketing, and Operations
- Report to the Manager, Partner Marketing
- Help scale PDQ’s reseller partner program and impact channel pipeline and revenue
Requirements
What you’ll need- 2+ years of B2B SaaS marketing experience
- Hands-on event planning and execution experience, including coordinating with external partners and vendors
- Experience building marketing assets and campaigns, such as decks, emails, and landing pages
- Comfortable using AI tools in your work, or AI curious and eager to learn
- Ability to travel regularly (20–35% of your time)
- Experience working with channel, reseller, and/or MSP partners
- Experience managing MDF or co-marketing funds
- Familiarity with partner enablement or PRM platforms
- Working knowledge of HubSpot and Salesforce
- Experience marketing IT or software products to IT audiences
- Strong problem-solving and critical-thinking skills
- Adaptability and a nimble approach in a growing, evolving program
- An eye for detail and a commitment to delivering quality work
- Curiosity, initiative, and a continuous learning mindset
- Excellent communication and relationship-building skills
- A partner mindset focused on partners' needs
- Creative approach to partner engagement and sales enablement
- Self-starter comfortable working alongside sales and building structure where it does not exist yet
- Must reside in one of PDQ’s open states: Arkansas, Arizona, Colorado, Connecticut, Florida, Georgia, Idaho, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Missouri, North Carolina, New Hampshire, Oklahoma, Oregon, Tennessee, Texas, Utah, Virginia, Washington, or Wisconsin
- Most full-time roles do not qualify for employment visa sponsorship; candidates requiring future H-1B sponsorship may not be eligible
Benefits
Comp & perks- 4-Day Work Week
- Equity Participation
- Managers who champion professional development
- 100% Premium Coverage for medical, dental and vision for you and your dependents
- 100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D Insurance
- Company Match of the first 6% of your employee deferrals
- Flexible Paid Time Off Policy
- Health Savings Account (HSA) and wellness incentives
- Quarterly Company Values Award (team member nominated)
