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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B marketing and pipeline generation, with a strong focus on event management and content creation. Capable of independently establishing marketing operations and effectively communicating with high-level stakeholders.
Highest-signal resume keywords
B2B Marketing ExperienceEvent ManagementPipeline GenerationContent CreationAI Systems Utilization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Pipeline GenerationEvent ManagementContent CreationCollateral DevelopmentMarketing OperationsData AnalysisCampaign ManagementLogistics CoordinationWriting SkillsStakeholder Engagement
Soft Skills
Independent WorkCommunicationPrioritizationAdaptabilityCollaboration
Tools & Technologies
LinkedIn MarketingAI Systems
Industry Keywords
Construction TechProptechAECFacilitiesEnterprise Systems
About the role
Key responsibilities & impact- Own Gryps's positioning, messaging, and narrative for owners, capital program managers, facilities executives, and construction managers
- Build pipeline-generation programs across events, campaigns, content, and channel experiments
- Report on program performance and determine what is working or should be discontinued
- Run conferences and industry events end to end, including selection, budget, booth, speaking slots, pre-event outreach, and post-event follow-up
- Travel regularly and represent Gryps at conferences
- Host gatherings in New York for owners and capital program leaders
- Build the content and collateral library, including case studies, customer stories, industry reports, decks, one-pagers, and objection guides
- Run LinkedIn and organic marketing using customer proof and industry data
- Build co-marketing partnerships with customer platforms, including joint content, joint events, and referred pipeline
- Serve as Gryps's first marketing hire and establish marketing operations from zero
Requirements
What you’ll need- 4 to 7 years in B2B marketing or growth, with at least part of that experience at an early-stage company doing the work directly
- Experience generating pipeline for enterprise or institutional buyers with long, multi-stakeholder sales cycles and large ACVs
- Experience independently owning conferences and events from logistics through follow-up, with demonstrable pipeline results
- Based in NYC
- Comfortable with regular travel
- Experience marketing a technically deep product to non-technical, traditional buyers
- Ability to converse with a VP of Design & Construction
- Strong writing skills sufficient to produce collateral independently
- Comfortable being the only marketer, scoping, prioritizing, and shipping without a team
- Not seeking to manage people in this role
- Experience using AI systems to support work delivery
- Eligible to work in the United States of America
- Bonus: construction tech, proptech, AEC, facilities, or a parallel vertical AI or enterprise systems background
Benefits
Comp & perks- Equity
- Regular travel opportunities
