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Marketing Manager
Pellera Technologies. Execute marketing plans, campaigns, and programs aligned to company priorities, solution areas, and regional growth objectives .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing integrated B2B marketing campaigns that drive pipeline growth, with a strong focus on customer-centric messaging and collaboration across sales and marketing teams. Proficient in managing program logistics, analyzing campaign performance, and utilizing marketing automation tools.
Highest-signal resume keywords
B2B Marketing ExperienceIntegrated Marketing CampaignsCustomer-Focused MessagingMarketing Automation PlatformsProject Management Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentContent CreationPerformance AnalysisLead NurturingSales EnablementDemand GenerationMarket Trend AnalysisEvent ExecutionBudget ManagementTechnical Concept Translation
Soft Skills
Excellent Communication SkillsOrganizational SkillsAnalytical MindsetCollaboration SkillsHigh Level of Integrity
Tools & Technologies
HubSpotSalesforceMicrosoft Office Suite
Industry Keywords
Managed ServicesCloudCybersecurityInfrastructureDataAITechnology Solutions
Tech Stack
Tools & technologiesCloudCyber Security
About the role
Key responsibilities & impact- Execute marketing plans, campaigns, and programs aligned to company priorities, solution areas, and regional growth objectives
- Collaborate with the Director of Marketing to support annual and quarterly marketing initiatives
- Translate technical products, services, and solutions into compelling customer-centric messaging
- Develop campaign assets, content, communications, and event execution plans
- Partner with sales leaders and practice teams to align marketing activities with revenue objectives
- Create marketing resources, messaging, and enablement materials for sellers
- Develop understanding of target customers, key accounts, industries, and market trends
- Coordinate webinars, digital campaigns, and customer engagement programs
- Manage program logistics, timelines, approvals, budgets, and performance tracking
- Analyze campaign results and recommend optimizations
- Collaborate across marketing, sales, and practice areas to ensure a consistent customer experience
Requirements
What you’ll need- Bachelor's degree in Marketing field preferred
- 3-5 years of experience in B2B marketing, preferably within the technology industry
- Experience executing integrated marketing campaigns that support pipeline growth
- Experience working closely with sales organizations and supporting seller engagement activities
- Experience developing customer-focused messaging, content, and campaign assets strongly preferred
- Familiarity with managed services, cloud, cybersecurity, infrastructure, data, AI, or other technology solutions is a plus
- Excellent written, verbal, and presentation communication skills
- Strong ability to translate technical concepts into customer-focused business value
- Experience supporting B2B marketing campaigns, programs, and events
- Strong project management and organizational skills
- Ability to manage multiple priorities and deadlines simultaneously
- Analytical mindset with experience measuring and reporting campaign performance
- Working knowledge of demand generation, lead nurturing, sales enablement, and customer marketing principles
- Experience using marketing automation and CRM platforms such as HubSpot and Salesforce
- Proficiency in Microsoft Office Suite
- Demonstrated ability to collaborate effectively across sales, marketing, and technical teams
- Must be capable of lifting 40 pounds
- High level of integrity, accountability, and professionalism
Benefits
Comp & perks- Travel to marketing events as requested/required; less than 10%
- Exempt position