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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in healthcare sales and community marketing, with a strong focus on relationship-building and effective communication. Proficient in coordinating patient admissions and navigating the home health landscape.
Highest-signal resume keywords
Healthcare Sales ExperienceRelationship-Building SkillsHome Health KnowledgeCommunication SkillsNegotiation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Community MarketingPatient CoordinationReferral ManagementSales Goal AchievementMedicare Guidelines Knowledge
Soft Skills
EmpathyEmotional IntelligenceTenacitySolutions-Oriented Mindset
Industry Keywords
Home HealthHospice AgencyReferral SourcesClinical TeamTransitional Care
About the role
Key responsibilities & impact- Serve as the vital link between referral sources, patients, and the clinical team
- Respond to patient and referral source requests and concerns
- Build partnerships with hospitals, physicians, and community organizations through face-to-face meetings
- Educate referral sources on Alpha’s services
- Maintain positive relationships with current referral sources
- Coordinate smooth, timely admissions for patients transitioning to home health
- Represent the agency in transitional care activities and strategic relationships with health systems, hospitals, inpatient facilities, associations, and physician groups
- Identify, contact, and manage potential clients, patients, and referral sources
- Source appropriate patients in the community through meetings with referral sources and patients
- Meet or exceed home health referral and admission goals
- Spend 80–90% of time in the field
- Manage and plan an independent schedule around relationship-building and results
Requirements
What you’ll need- Associate or bachelor’s degree in Marketing, Business, or health-related science preferred, but not required
- Experience in healthcare sales/community marketing with a verifiable network of accounts
- Home health and/or hospice agency experience preferred
- Exceptional communication, negotiation, and relationship-building skills
- Knowledge of Medicare guidelines for home health is a plus, but not required
- Tenacity, empathy, emotional intelligence, and a solutions-oriented mindset
- Licensed and insured driver with reliable transportation
- Daily travel is required
- Clinicians (therapists/nurses/social workers) are strongly encouraged to apply
Benefits
Comp & perks- Additional incentive bonuses based on productivity and individual performance
- Medical, Dental, and Vision coverage with HSA and FSA
- Free telehealth programs
- Paid holidays, sick leave, and PTO
- 401(k) with company match
- Paid Life and AD&D insurance
- Mileage and tuition reimbursement
- Employee Assistance Program
- Emergency fund access
- Referral bonuses
- Flexible scheduling
- Fun, collaborative, and supportive team environment
- Career progression opportunities into leadership, strategic development, or regional roles
- Comprehensive training and mentorship
- Autonomy to manage your own schedule
- Support from a team that values independence and empowers success
