Media Relations Coordinator

PETA

. Advance animal rights by generating media coverage of PETA's campaigns .

Posted 10/23/2026full-timeRemote • United StatesJuniorMid-Level💰 $50,000 - $80,168 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in public relations and media outreach, with a strong understanding of animal rights issues and campaigns. Proven ability to generate media coverage, manage multiple projects, and communicate effectively under pressure.

Highest-signal resume keywords

Public Relations ExperienceMedia Outreach CoordinationExceptional Written Communication SkillsStrategic ThinkingOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Media Coverage GenerationNews Release PreparationPitch DevelopmentResearch SkillsProject Management

Soft Skills

ProfessionalismInitiativeJudgmentCreativityAbility to Work Under Pressure

Industry Keywords

Animal RightsMedia IndustryPublic RelationsVegan LifestyleCampaign Advocacy

About the role

Key responsibilities & impact

Advance animal rights by generating media coverage of PETA's campaigns
Coordinate outreach and correspondence with media representatives
Prepare and service news releases and generate media coverage for PETA campaigns
Research and identify appropriate local and national media outlets and podcasts for placing coverage of PETA's efforts
Develop new pitch ideas and revamp news releases and pitches to increase media coverage of PETA campaigns
Represent PETA to the media
Keep informed about PETA's work and media coverage
Keep informed about local and national news stories and track those relevant to PETA's campaigns
Perform other duties assigned by the supervisor

Requirements

What you’ll need

Degree in a related field or equivalent experience working in a professional environment
Minimum of two years of professional working experience in public relations or the media industry
Willingness and ability to be on call and service rush news releases during weekend and evening hours
Demonstrated thorough knowledge of animal rights issues and campaigns
Proven ability to deal with a variety of people in a professional manner
Demonstrated ability to work on multiple projects simultaneously
Proven ability to take initiative and follow-through
Demonstrated ability to make sound judgments and work independently
Proven exceptional written and verbal communication skills
Proven excellent organizational skills
Proven ability to work well under pressure and meet tight deadlines
Demonstrated ability to think strategically and creatively to achieve objectives
Professional appearance and adherence to a healthy vegan lifestyle
Support for PETA's philosophy and the ability to professionally advocate PETA's positions on issues
Commitment to the objectives of the organization

Benefits

Comp & perks

Benefits are available to qualified employees (specific benefits linked separately in the posting)