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Petz

Marketing Analyst, Mid-Level

Petz

. Plan, execute, and monitor the content strategy for social media channels (TikTok, Instagram, LinkedIn, and Pinterest) .

Posted 10/8/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing content strategies for social media channels, with a strong focus on performance analysis and creative direction for multimedia projects. Proficient in managing editorial calendars and collaborating with cross-functional teams to enhance brand presence.

Highest-signal resume keywords
Social Media ManagementContent Strategy DevelopmentData AnalysisCreative DirectionEditorial Calendar Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content CreationCopywritingVideo ScriptingPerformance Metrics AnalysisCreative Brief Preparation
Soft Skills
CollaborationRelationship ManagementTrend Identification
Tools & Technologies
ExcelPowerPoint
Industry Keywords
Graphic DesignMarketingJournalismAdvertisingInfluencer Management

About the role

Key responsibilities & impact
  • Plan, execute, and monitor the content strategy for social media channels (TikTok, Instagram, LinkedIn, and Pinterest)
  • Monitor performance indicators and analyze channel metrics
  • Develop and manage the editorial calendar in partnership with internal teams
  • Identify content opportunities based on trends, consumer behavior, and seasonality
  • Prepare creative briefs and write copy for organic content
  • Create scripts for videos and audiovisual content
  • Oversee photo shoots and content recording sessions
  • Manage relationships with influencers and content partners
  • Support integrated initiatives and multidisciplinary projects in collaboration with other company departments

Requirements

What you’ll need
  • Degree in Graphic Design, Marketing, Journalism, Advertising, or a related field
  • Proficiency in Excel and PowerPoint
  • Experience with creative direction for video and/or photo projects
  • Experience analyzing data and preparing reports
  • Previous experience managing social media for companies or agencies

Benefits

Comp & perks
  • Medical and dental insurance
  • Meal allowance
  • Transportation allowance
  • Pharmacy assistance
  • Life insurance
  • Sports and wellness incentive