Customer Data Platform Audience Implementation – Secondment, 6 Months

Pfizer

. Review the pipeline of CDP audience structuring and building requests .

Posted 11/10/2026full-timeUnited StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in Salesforce Data Cloud and Salesforce Marketing Cloud, with a strong focus on audience building, data management, and CRM targeting strategies. Proven ability to analyze data and influence stakeholders while maintaining confidentiality and trustworthiness.

Highest-signal resume keywords

Salesforce Data Cloud ExpertiseSalesforce Marketing Cloud ProficiencySQL KnowledgeAnalytical SkillsPharmaceutical Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Audience BuildingData ManagementData ExtensionsCRM Targeting StrategiesCampaign Performance AnalysisRelational DatabasesData Schema UnderstandingDynamic Sending ListsSuppression ListsData Dictionary Support

Soft Skills

Interpersonal SkillsBusiness AcumenStrategic MindsetProblem-Solving SkillsInfluencing Skills

Tools & Technologies

Salesforce Data CloudSalesforce Marketing CloudAudience BuilderEinstein for Marketing Cloud EngagementEinstein Marketing Insights

Certifications & Qualifications

Salesforce Data Cloud Consultant CertificationSalesforce Data Cloud Architect Certification

Industry Keywords

Pharmaceutical IndustryCRMEmail TargetingConsumer EngagementHCP Engagement

Tech Stack

Tools & technologies

CloudSQL

About the role

Key responsibilities & impact

Review the pipeline of CDP audience structuring and building requests
Build CDP audiences within Salesforce Data Cloud
Organize and manage data extensions
Share CDP audiences internally for approval
Support a CDP data dictionary or glossary summarizing data in the US CDP
Support US CRM strategists in bringing email targeting approaches to life within Salesforce Data Cloud
Influence and support US Consumer and US HCP CRM teams as a Salesforce Data Cloud technical expert
Build US CRM email audiences, personalization and data extensions
Partner with engineering and technical leads to understand available US CDP data types
Support Pfizer Operations in validating and approving Salesforce Data Cloud audiences and data extensions
Serve as the main point of contact for audiences and data extensions
Provide expertise across Salesforce Marketing Cloud audience-related solutions, including Audience Builder, Einstein for Marketing Cloud Engagement and Einstein Marketing Insights
Use Salesforce Marketing Cloud analytics to improve CRM targeting strategy and measure CRM impact
Use dynamic sending and suppression lists to manage unsubscribe rates
Refine and optimize CRM audience segments using campaign performance and customer behavior metrics

Requirements

What you’ll need

Bachelor's degree with at least 6+ years of experience
Extensive experience with Salesforce Marketing Cloud and/or Salesforce Data Cloud
Experience with relational databases, SQL, or data schema to understand and query potential data sources
Exceptional interpersonal skills and mastery of working in a matrix environment
Demonstrated business acumen, strong analytical skills and strategic mindset
Role model for Pfizer Values: Courage, Excellence, Equity and Joy
Executive presence and ability to influence senior leaders and colleagues at all organizational levels
Demonstrated analytical and conceptual problem-solving skills
Discretion and trustworthiness when dealing with confidential information
Salesforce Data Cloud Consultant and/or Architect certification preferred
2+ years’ experience in the pharmaceutical industry preferred
Intermediate knowledge of SQL preferred
Permanent work authorization in the United States

Benefits

Comp & perks

Flexible position with approximately 2.5 days per week in office under Log In For Your Day (LIFYD) requirements
Relocation assistance may be available based on business needs and/or eligibility
Eligible for Relocation Package – NO