Senior Director, Product Intelligence – Marketing Lead

Pfizer

. Own the integrated strategy for measuring and marketing eight interconnected AI platforms .

Posted 9/17/2026full-timeNew York City • New York • United StatesSenior💰 $214,900 - $358,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product management and marketing, with a strong focus on measurement frameworks, KPI definitions, and data analytics. Proven ability to lead cross-functional teams and drive adoption through effective communication and strategic insights.

Highest-signal resume keywords

Product ManagementMeasurement FrameworksKPI DefinitionProduct MarketingData Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

KPI DefinitionData ContractsDashboard CreationValue-Realization MethodsEvent TaxonomyTelemetry PatternsInsights TranslationScorecard StandardsAdoption MetricsBusiness Intelligence

Soft Skills

Executive CommunicationCollaborationInfluencingCoachingTeam Leadership

Industry Keywords

Product AnalyticsGo-To-Market StrategyInternal MarketingCross-Functional StakeholdersEnterprise-Scale Settings

About the role

Key responsibilities & impact

Own the integrated strategy for measuring and marketing eight interconnected AI platforms
Design, build, and own a shared measurement contract with KPI definitions, scorecard standards, event taxonomy, reporting requirements, and value-realization language
Establish instrumentation guidance, telemetry patterns, data contracts, and refresh cadences with Enterprise Architecture and Data & Analytics
Reconcile differing definitions of adoption, satisfaction, reuse, and value into a trusted measurement layer
Translate platform signals into insights, trends, dashboards, scorecards, executive readouts, and narrative reporting
Use evidence to inform portfolio decisions to invest, improve, scale, pause, or retire platforms
Convert measured wins into internal case studies, campaigns, and executive narratives
Lead product marketing and go-to-market strategy, including positioning, messaging, presentations, demos, event content, and collateral
Plan and execute internal launches of platforms and features, including campaigns, communications, and rollout plans
Oversee internal marketing content such as newsletters, intranet pages, and evidence-based case studies
Drive awareness, adoption, onboarding, training, documentation, and self-service resources
Segment internal audiences and tailor messaging and metrics to power users, casual users, skeptics, and leadership
Establish governance, data-quality standards, validation processes, controls, ownership, and issue-resolution processes
Partner with product, digital, engineering, data, and business teams across the eight platforms
Secure executive sponsorship and sustained investment by demonstrating platform value
Build, lead, and develop teams spanning product marketing and communications, and measurement and analytics

Requirements

What you’ll need

Bachelor's degree and 12+ years of experience in product management, product marketing, product analytics, or a related product discipline, including measurement-focused or value-focused roles (or 10+ years with an MBA/MS, or 7+ years with a PhD/JD)
Experience building and operating a measurement, analytics, or value-realization framework spanning multiple products, platforms, or teams
Experience defining KPIs, taxonomy, success criteria, data contracts, and sources, and reconciling differing metric definitions
Experience translating usage and outcome data into insights, dashboards, and narrative reporting for senior stakeholders
Experience leading product marketing or go-to-market work for technical products or platforms
Experience driving adoption and enablement through onboarding, training, and self-service resources
Experience building, leading, and developing teams
Ability to partner across teams and coordinate shared definitions, data, and ways of working across a distributed environment
Working fluency in modern product and analytics concepts, including adoption and utilization metrics, value-realization methods, dashboards, business intelligence, and experimentation
Excellent written, verbal, and executive communication skills
Experience operating in large, global, enterprise-scale settings with cross-functional stakeholders spanning technology, commercial, medical, legal, and compliance
Ability to influence and collaborate with peers, develop and coach others, and oversee colleagues' work
Candidates must be authorized to be employed in the U.S. by any employer
Permanent work authorization in the United States is required
U.S. work visa sponsorship is not available now or in the future

Benefits

Comp & perks

Global Performance Plan bonus target of 22.5% of base salary
Share-based long-term incentive program
401(k) plan with Pfizer Matching Contributions
Additional Pfizer Retirement Savings Contribution
Paid vacation, holiday, and personal days
Paid caregiver/parental and medical leave
Medical, prescription drug, dental, and vision coverage
Relocation support may be available based on business needs and/or eligibility
Relocation assistance may be available based on business needs and/or eligibility