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Pfizer

Specialty Care Patient Engagement Director

Pfizer

. Translate Patient Engagement and brand strategy into actionable go-to-market plans .

Posted 11/5/2026full-timeRemote • New York • United StatesLead💰 $176,600 - $294,300 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing Patient Engagement strategies, including go-to-market plans and performance metrics. Proven ability to lead cross-functional teams and manage complex programs while ensuring compliance and effective stakeholder communication.

Highest-signal resume keywords
Patient Engagement Strategy DevelopmentCross-Functional Team LeadershipProject ManagementStakeholder InfluencePerformance Metrics Definition

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Go-To-Market PlanningSegmentation and Tiering Criteria DevelopmentKPI DefinitionDashboard CreationTerritory MappingField Force Effectiveness MonitoringSOP DevelopmentTraining Material CreationCustomer Targeting ModelsMultichannel Engagement Models
Soft Skills
LeadershipExecutive CommunicationInterpersonal SkillsOrganizational SkillsJudgment and Ethics
Tools & Technologies
Content Management PlatformsReporting DashboardsField Technology ToolsTraining Resources
Industry Keywords
Pharmaceutical ExperienceConsumer MarketingOperationsStrategyComplianceMatrix Organization

About the role

Key responsibilities & impact
  • Translate Patient Engagement and brand strategy into actionable go-to-market plans
  • Build plans to launch, evolve, or accelerate Patient Engagement programs and capabilities
  • Tailor GTM frameworks across pre-launch, launch, growth, and maturity phases
  • Develop and maintain SOPs, call guides, guardrails, training materials, and patient education collateral
  • Represent Patient Engagement in Review Committee/MLR processes
  • Submit resources for Review Committee review and support efficient approval
  • Partner with Legal and Compliance on permissions, approvals, and documentation
  • Load, tag, maintain, and ensure availability of approved resources across content and resource platforms
  • Develop customer/account and patient population targeting models
  • Build and maintain segmentation and tiering criteria
  • Lead territory mapping, workload analysis, and alignment recommendations
  • Design territory alignment, call planning, and multichannel engagement models
  • Monitor field force effectiveness and equip patient-facing teams with approved tools and materials
  • Improve coordination among Patient Engagement, Sales, KADs, Medical, Access and Reimbursement, and other customer-facing teams
  • Support Year Beginning, Mid-Year, and POA meeting planning
  • Define KPIs, metrics, reporting dashboards, field technology, and related tools
  • Shape dashboard and reporting requirements for targeting effectiveness, channel performance, and program productivity
  • Deliver performance insights and recommend strategy or execution adjustments
  • Translate execution data into strategic narratives for leadership and brand marketing
  • Develop team competencies and equip leaders to coach against them
  • Serve as liaison across Marketing, Sales, Patient Solutions, Medical, Legal, Compliance, Digital, and other functions
  • Create internal training resources and support tactical-plan pull-through
  • Support training and enablement for Patient Engagement field teams
  • Maintain Patient Engagement scope and guiding principles

Requirements

What you’ll need
  • 8+ years of combined pharmaceutical experience across consumer marketing, operations, and strategy
  • Demonstrated track record of leadership and high performance
  • Experience leading others in a matrix organization
  • Ability to manage direct and indirect reports with authority
  • Ability to influence key stakeholders internally and externally
  • Proven executive communication skills and leadership qualities
  • Effective planning, prioritization, and organizational project skills
  • Strong project management skills and ability to deliver multiple short-term and long-term projects simultaneously
  • Track record of leading and managing complex programs and teams
  • Strong strategic skills, including identifying and addressing major strategic challenges
  • Ability to balance short-term needs with long-term vision
  • Strong interpersonal skills
  • Excellent written, verbal communication, and presentation skills
  • Good judgment and high ethics
  • Candidates must be authorized to be employed in the U.S. by any employer
  • Permanent work authorization in the United States is required
  • U.S. work visa sponsorship is not available now or in the future
  • 25% travel

Benefits

Comp & perks
  • Global Performance Plan with a bonus target of 20.0% of base salary
  • Share-based long-term incentive program
  • 401(k) plan with Pfizer Matching Contributions
  • Additional Pfizer Retirement Savings Contribution
  • Paid vacation, holiday and personal days
  • Paid caregiver/parental and medical leave
  • Medical, prescription drug, dental and vision coverage
  • Relocation assistance may be available based on business needs and/or eligibility