Specialty Care Patient Engagement Director

Pfizer

. Translate Patient Engagement and brand strategy into actionable go-to-market plans .

Posted 11/4/2026full-timeRemote • New York • United StatesLead💰 $176,600 - $294,300 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing go-to-market strategies for Patient Engagement programs, with a strong focus on cross-functional collaboration, project management, and stakeholder influence. Proven ability to lead teams and manage complex programs while delivering strategic insights and performance metrics.

Highest-signal resume keywords

Pharmaceutical ExperienceProject ManagementLeadership in Matrix OrganizationStrategic PlanningStakeholder Influence

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Go-To-Market StrategyPatient Engagement ProgramsSegmentation and Tiering CriteriaPerformance MetricsSOP DevelopmentTerritory MappingMultichannel Engagement ModelsTraining Material DevelopmentReporting ToolsCustomer Targeting Models

Soft Skills

Executive CommunicationInterpersonal SkillsOrganizational SkillsJudgment and EthicsResults-Oriented

Tools & Technologies

AmplifyCentrisField TechnologyDashboardsTraining Resources

Industry Keywords

Patient EngagementConsumer MarketingOperationsComplianceLegal Approvals

About the role

Key responsibilities & impact

Translate Patient Engagement and brand strategy into actionable go-to-market plans
Build and evolve launch plans for new and existing Patient Engagement programs and capabilities
Tailor GTM frameworks across pre-launch, launch, growth, and maturity phases
Drive cross-functional action items, timelines, milestones, and readiness criteria
Develop and maintain SOPs, call guides, guardrails, training materials, and patient education collateral
Represent Patient Engagement in Review Committee/MLR processes and submit resources for review
Partner with Legal and Compliance on permissions, approvals, and supporting documentation
Ensure approved resources are loaded, tagged, current, findable, and available on content platforms such as Amplify/Centris
Develop customer/account and patient population targeting models
Build and maintain segmentation and tiering criteria
Lead territory mapping, workload analysis, territory alignment, call planning, and multichannel engagement models
Monitor field force effectiveness and equip patient-facing teams with approved tools and materials
Improve coordination among Patient Engagement, Sales, KADs, Medical, Access and Reimbursement, and other customer-facing teams
Support Year Beginning, Mid-Year, and POA meeting planning
Partner on KPIs, metrics, dashboards, field technology, and reporting tools
Shape reporting requirements and track targeting effectiveness, channel performance, and program productivity
Deliver performance insights and recommend strategy or execution adjustments
Translate execution results into strategic narratives for leadership and brand marketing
Develop Patient Engagement team competencies and enable leaders to coach against them
Serve as liaison across Marketing, Sales, Patient Solutions, Medical, Legal, Compliance, Digital, and other functions
Create internal training resources and support adoption of GTM tools and processes
Maintain Patient Engagement scope and guiding principles

Requirements

What you’ll need

8+ years of combined pharmaceutical experience across consumer marketing, operations, and strategy
Demonstrated track record of leadership and high performance
Experience leading others in a matrix organization
Ability to manage direct and indirect reports with authority
Ability to influence key stakeholders internally and externally
Proven executive communication skills and leadership qualities
Forward-looking and results-oriented, with effective planning, prioritization, and organizational project skills
Strong project management skills and ability to deliver multiple short-term and long-term projects simultaneously
Track record of leading and managing complex programs and teams to deliver improved outcomes
Strong strategic skills, including identifying and addressing major strategic challenges and balancing short-term needs with long-term vision
Strong interpersonal skills
Excellent written, verbal communication, and presentation skills
Good judgment and high ethics
Must be authorized to be employed in the U.S. by any employer
Permanent work authorization in the United States required
U.S. work visa sponsorship is not available now or in the future
Willingness to travel 25%

Benefits

Comp & perks

Bonus target of 20.0% of base salary through Pfizer’s Global Performance Plan
Eligibility to participate in Pfizer’s share based long term incentive program
401(k) plan with Pfizer Matching Contributions
Additional Pfizer Retirement Savings Contribution
Paid vacation, holiday and personal days
Paid caregiver/parental and medical leave
Medical, prescription drug, dental and vision coverage
Relocation assistance may be available based on business needs and/or eligibility