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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in global marketing strategy, product management, and commercialization within the medical devices or health technology sectors. Proficient in leveraging market insights and AI-assisted tools to drive marketing execution and optimize performance.
Highest-signal resume keywords
Global Marketing StrategyProduct ManagementMarket SegmentationGo-To-Market PlanningAI-Assisted Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Downstream MarketingValue Proposition DevelopmentMarket IntelligenceCompetitive StrategyFinancial Metrics AnalysisKPI Utilization
Soft Skills
Strong CommunicationPresentation SkillsStorytelling Skills
Tools & Technologies
Microsoft CopilotChatGPT
Certifications & Qualifications
Bachelor's DegreeMaster's Degree
Industry Keywords
Medical DevicesImagingHealth TechnologyGlobal Commercial Performance
About the role
Key responsibilities & impact- Drive commercialization, marketing execution, and global commercial performance of the Advanced Imaging portfolio
- Lead global downstream commercialization strategy, including value propositions, claims, pricing, go-to-market plans, and launch campaigns
- Define and execute the annual global marketing plan
- Translate global priorities into actionable regional plans
- Collaborate with regional marketers and cross-functional teams on local launch and go-to-market strategies
- Deliver messaging, training, tools, and commercial activation support to regional marketing and sales teams
- Leverage customer, market, and competitive insights to optimize marketing programs and accelerate adoption
- Lead through influence across sales, clinical, medical affairs, regulatory, market access, operations, and global teams
- Build relationships with key opinion leaders and drive strategic planning across functions
- Support a high-visibility global role based in Bedford, MA or Plymouth, MN
Requirements
What you’ll need- 8+ years of experience in Product Management, Downstream Marketing, or Global Marketing within an international business environment, or 5+ years with a Master's degree
- Preferably experience in medical devices, imaging, or health technology
- Market segmentation, competitive strategy, go-to-market planning and execution, value proposition development, and market intelligence skills
- Proficiency leveraging AI-assisted tools such as Microsoft Copilot and ChatGPT
- Bachelor's or Master's degree in Business Administration, Marketing, Engineering, Product Management, or a related field
- Strong communication, presentation, and storytelling skills
- Experience using market data, financial metrics, and KPIs to drive decisions
- Ability to work in fast-paced, global, matrixed environments
- Willingness to travel internationally approximately 25-40% of the time
- US work authorization required; candidates requiring sponsorship now or in the future will not be considered
- Must reside in or within commuting distance to Bedford, MA or Plymouth, MN
Benefits
Comp & perks- Generous PTO
- 401k (up to 7% match)
- HSA (with company contribution)
- Stock purchase plan
- Education reimbursement
- Annual incentive bonus may be offered
- Sales commission may be offered
- Long-term incentives may be offered