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Marketing Intern
Philips. Build understanding of Philips’ standardized end-to-end event planning framework and lifecycle, including tools, templates, best practices, reporting requirements, and healthcare event industry trends .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in event planning frameworks, data analysis, and AI-enabled tools to drive strategic event recommendations and audience engagement. Proficient in building KPI dashboards and reporting frameworks to measure event success and customer engagement.
Highest-signal resume keywords
Event Planning FrameworksData Science/AnalyticsAI-Enabled ToolsProject ManagementStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisKPI Dashboard DevelopmentEvent ResearchAudience Engagement StrategiesExcelPowerPointWordOutlook
Soft Skills
TeamworkPresentation SkillsOrganizational SkillsProblem SolvingInitiative
Tools & Technologies
AI ToolsReporting Frameworks
Industry Keywords
Healthcare Event IndustryMarket ResearchCompetitive ResearchCustomer Trends
About the role
Key responsibilities & impact- Build understanding of Philips’ standardized end-to-end event planning framework and lifecycle, including tools, templates, best practices, reporting requirements, and healthcare event industry trends
- Conduct event, market, audience, and competitive research using AI-enabled tools to identify emerging trends, customer priorities, and strategic opportunities across North American events
- Partner with Business Units, Sales, Marketing, Government, Brand and Enterprise Strategic Solutions, and third-party partnership agency teams
- Translate research into actionable event recommendations, content inputs, and audience engagement strategies
- Build and maintain KPI dashboards and reporting frameworks measuring customer meetings, leads, demos, engagement, pipeline influence, brand visibility, and return on investment
- Create scalable AI agents, research workflows, and learning hubs centralizing event intelligence, best practices, playbooks, and performance insights
- Develop an AI model that reviews recent proposals to identify customer trends based on questions asked
- Gain hands-on experience working for Philips, a health technology company
Requirements
What you’ll need- Currently pursuing bachelor’s degree in relevant field or MBA
- Demonstrated teamwork, strong communication, presentation and organizational skills
- Eagerness to take on significant responsibilities
- Ability to work independently
- Persistent information seeker with a high degree of initiative and problem solving
- Strong computer skills in Excel, PowerPoint, Word, and Outlook
- Project Management, Data science/analytics, marketing, and artificial intelligence experience are a plus
- Must have US work authorization
- Must not require sponsorship for a work-authorized visa now or in the future
- Must reside in or within commuting distance to Cambridge, MA
- Must successfully perform minimum physical, cognitive, and environmental job requirements with or without accommodation
Benefits
Comp & perks- 3 month paid intern opportunity
- Overtime eligible
- Company relocation benefits will not be provided
- Details about benefits are available via the employer's benefits information